subject: How To Maintain Your Search Engine Results Page (SERP) Ranking [print this page] As stated at the beginning of this article, maintaining your SERP ranking is an ongoing effort. Make no mistake, there is and will always be a webmaster looking to knock you down from the number one spot or the first page in the search results. Stale websites are picked off more easily. However, a website that continuously provides fresh and unique content, has a natural backlink structure and provides plenty of real value relative to it's niche will continually maintain a high SERP ranking.
How To Maintain Your Search Engine Results Page (SERP) Ranking
