subject: Barrington Lexus dealers proud of Motorist Choice Awards [print this page] The results of the competition were dependent on several factors, and the actual categories were varied. For Chicago used Lexus dealers, the results were very fantastic and help the brand establish itself as a leader in its respective segments. According to the press release, "The fifth annual awards, announced today, are the result of exhaustive national value data and consumer lifestyle studies performed by the consumer-driven automotive analysis ofIntelliChoiceand automotive market research firm,AutoPacific. A first for this year, the awards were broken up into popular lifestyle categories that shoppers easily identify with, rather than the alternatives based on vehicle size, price and other such factors." Barrington Lexus drivers were big winners in this category, collecting several awards that have helped propel some of the brand's newest triumphs into the limelight. It isn't like Lexus hasn't already won plenty of awards, but a few new feathers in the brand's cap aren't going to hurt customer loyalty any.
Barrington Lexus dealers proud of Motorist Choice Awards
