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Innovations in Ready Meals: Market drivers, NPD and alternative sales channels

Table of Contents :

Innovations in Ready Meals

Executive summary 10

Market drivers and resistors 10

Growth opportunities in ready meals 11

Innovation and NPD 12

Key trends and product examples 13

Chapter 1 Introduction 16

What is this report about? 16

The ready meals market defined 16

Report structure 17

Chapter 2 Market drivers and resistors 20

Summary 20

Introduction 20

Alternative sales channels 21

Online delivery systems 22

Independent specialized stores 23

Time restriction versus demand for quality 25

Longer commuting hours 26

Increased demand for quality/luxury 27

Declining household sizes 29

The evolution of the ageing population 29

Home delivery systems 30

Functional ready meals 31

Regulatory uncertainties 31

Europe - Articles 13, 13.5 and 14 31

Article 13 32

Article 14 33

Problems with the implementation of the regulation 33

Inadequate infrastructure 35

Chapter 3 Growth opportunities in ready meals 38

Summary 38

Introduction 38

Global ready meals market value 39

Value by country 41

Value by category 43

Performance of ready meals categories across regions 44

Value by sub-categories 45

Ready meals sub-categories' performance in Europe 46

Ready meal sub-categories' performance in Asia Pacific 47

Ready meals sub-categories' performance in North America 48

Emerging markets for ready meals 50

Chapter 4 Innovation and NPD 54

Summary 54

Introduction 54

Innovation type 55

Regional analysis 55

Europe 56

UK 57

Germany and France 59

The Netherlands 61

Asia Pacific 61

Japan 61

China 65

North America 67

US 68

Category analysis 71

Category overview 71

Frozen ready meals 73

Chilled ready meals 74

Dried ready meals 75

Canned ready meals 76

Packaging analysis 77

Box 78

Tray 78

Sleeve 79

Pouch 80

Bag 80

Claims and product tags 81

Chapter 5 Key trends in ready meals 84

Summary 84

Introduction 84

Convenience 85

Freshness 86

Convenience for parents and children 88

Health 89

Weight management 89

Natural 91

Functional ready meals 93

Indulgence 95

Traditional 95

Gourmet and luxury ready meals 97

'Ethnic' dishes 98

Ethical 100

Sustainable packaging 100

Provenance/traceability 101

Chapter 6 Conclusions 104

Key trends for the future 104

1 Heritage/provenance 105

2 Health claims 105

3 Emerging markets 105

4 Indulgence/luxury 106

5 Aging population 106

Chapter 7 Appendix 107

Index 107

List of Figures

Figure 2.1: Bistro MD Gourmet Ready Meals 22

Figure 2.2: Cook Food Store 23

Figure 2.3: Recipease, Jamie Oliver 24

Figure 2.4: Impact of time restrictions and demand for quality on NPD in ready meals 25

Figure 2.5: Maple Leaf Simply Fresh refrigerated meal kit 27

Figure 2.6: Gastronaut - Chef prepared meals 28

Figure 2.7: Historic and forecast country market growth (%), 2003-13 36

Figure 3.8: Global ready meals market value ($m), 200913 40

Figure 3.9: Ready meals market value by country ($m), 200913 42

Figure 3.10: Performance of ready meals categories across regions ($m), 200913 45

Figure 3.11: High growth ready meals markets by sub-categories (%), 200913 46

Figure 4.12: Share of ready meals launched by region (%) 56

Figure 4.13: Weight Watchers - Chicken & Dumpling Casserole and Birds Eye Foods - Eat Positive product 58

Figure 4.14: Traffic-light labeling in the UK (Sainsbury) 59

Figure 4.15: Pierre Martinet - Mon Repas Sur Le Pouce 60

Figure 4.16: Fujicco - Calorie 1/3 Cut O-mame-san 64

Figure 4.17: Otsuka Mannan Gohan no Konigiri 64

Figure 4.18: Innovation types in North America (%) 67

Figure 4.19: Stouffer's Lean Cuisine Spa Cuisine Classics and McCain - Home Style Baby Cakes 69

Figure 4.20: Healthy Choice Caf Steamers 70

Figure 4.21: SuperFoods and AC LaRoccos ""healthy"" pizza 71

Figure 4.22: Share of ready meals launches by category (%), 200609 72

Figure 4.23: Stouffer's Lean Cuisine's frozen panini sandwich 73

Figure 4.24: President's Choice Blue Menu frozen seafood entre 74

Figure 4.25: Oscar Mayer Deli Creations' hot sandwich melts 75

Figure 4.26: Nagatanien ramen pasta tonkotsu carbonara 76

Figure 4.27: Stonyfield Organic YoBaby: 3 in 1 Meals with yogurt, fruit and vegetables 77Figure 4.28: Plum Organics Kids frozen entrees 79Figure 4.29: Jutro frozen chicken pot 79Figure 4.30: Bella Baby organic frozen baby food 80Figure 4.31: Kidfresh Grab + Go ready meal packs for children 82Figure 5.32: Key trends in the ready meals market 85Figure 5.33: Growth in NPD across ready meal categories (%), 200709 87Figure 5.34: Freshly Wholesome Gourmet complete meal 88Figure 5.35: Full Tank frozen vegetable-enriched children's entrees 88Figure 5.36: Oven Delights Complete Lentil Meal 90Figure 5.37: Bove's frozen 'all-natural' lasagna ('natural' ready meals) 91Figure 5.38: Wellbeing black bean and brown rice multigrain rice ball 92Figure 5.39: Oat-O-Life instant savory oats 94Figure 5.40: Ready-to-cook meals from Sainsbury's 97Figure 5.41: Bistro Chef-Prepared Meals Frozen Lighter Side Dinners 98Figure 5.42: O'Hana House 'all-natural' bite-size won tons 99Figure 5.43: Tastybaby: Stage 1 frozen organic baby food 101Figure 5.44: Eat Local frozen prepared meals 102Figure 6.45: Key future trends in the ready meals market 104List of TablesTable 2.1: Average occupants per household in major ready meals markets, 19902008 29Table 2.2: Share of the population aged 65 and over in select markets, 200050 30Table 3.3: Global ready meals market value ($m), 200913 39Table 3.4: Ready meals market value by country ($m), 200913 41Table 3.5: Global ready meals market value by category and sub-category ($m), 200913 43Table 3.6: Performance of ready meals categories across regions ($m), 200913 44Table 3.7: European ready meals market by sub-category ($m), 200913 47Table 3.8: Asia Pacific ready meals market by sub-category ($m), 200913 48Table 3.9: North American ready meals market by sub-category ($m), 200913 49Table 3.10: Emerging markets for ready meals by value ($m), 2009 50Table 4.11: Share of ready meal launches by innovation type (%), 200609 55Table 4.12: Share of top 20 product tags used in Japanese new product launches (%), 200609 63Table 4.13: Share of top 20 product tags used in Chinese new product launches (%), 200609 66Table 4.14: Top 10 packaging on new ready meals launches (%), 200609 77Table 4.15: Top 20 tags on new ready meals launches (% of products with tag), 200609 81Table 5.16: Share of top 10 tags used in new launches globally (%), 200609 86For more information, please contact :http://www.aarkstore.com/reports/Innovations-in-Ready-Meals-Market-drivers-NPD-and-alternative-sales-channels-45499.htmlby: aarkstore enterprise

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