subject: Boom Media, Inc., A Social Media Optimization And Online Marketing Firm Recently Teamed Up With Susan Whitman [print this page] San Diego, CA - Boom Media, Inc., a trailblazing social media optimization and online marketing firm recently teamed up with Susan Whitman, author of the tragic, yet heartwarming real life story, The Match: Complete Strangers, a Miracle Transplant, Two Lives Transformed. Turns out, more than one significant match has come into fruition in the past year: one historic, victorious facial organ transplant donation and one booming business collaboration. The two teams strategically paired up in May 2010 to launch Whitman's novel, set to be released and hit shelves on October 12, 2010.
Whitman will be appearing on ABC Television Network on Thursday, August 12, speaking on behalf of the last episode of the eight-part series, Boston Med, which will feature the story and documentation of two remarkable men: Whitman's husband, Joseph Helfgot, who lost his life to a fatal heart transplant and James Maki, the overly gracious recipient of Helfgot's facial organ donation. "This is a story of triumph over tragedy," says Whitman. "It's an account of the last half-century, with all the dots along the way that have been connected to bring us to this one point."
Proud to take part in launching a story and courageous woman of such caliber, Boom Media has taken the initiative to respond to Whitman's request to reach the masses. CEO of Boom Media, David Turner, states, "We feel honored to spread the word for such a worthy and generous cause and vision. Every person touched by this project has expressed feelings of care and deliberate direction for the sake of the cause."
Utilizing various social media marketing strategies and platforms to help assist and spread the word about The Match, the duo hopes to increase the awareness and significance of organ donations worldwide. Facebook, Twitter, YouTube and numerous other digital marketing efforts are just the basic building blocks to drastically improve Whitman's fan interaction, support and book sales.
However, something more has cast its shadow in the business world to provide added value: "I am not sure who has helped each other more. To partner with someone like Susan, who is so passionate about helping others, has really brought our entire Boom Media team together for the cause. We believe in her and what she wants to achieve as much as she believes in us and how we can engage with and educate so many to carry her message of saving lives," says Director of Sales, Ray Spellerberg.
"Sometimes, you have to allow yourself to open the door and just let it all in," says Whitman. It seems that both Boom Media and Whitman have done just that.
For more information, please visit http://www.mymediaboom.com
