subject: Factors Need Be Considered While Hiring A Link Building Firm [print this page] Link building is the most important off page marketing activity which help in augmenting the SEO efforts for your website. Search engines decided the
popularity of your website in the online arena on the basis of the back links pointing to your website. Business owners who want to compete with the other
authority domains need to follow a sound link building approach or hire an effective link building firm.
With numerous link building vendors available in the online podium, the business owner may find it difficult in choosing the best link building firm.
Therefore before hiring a link building, you need to do a comparative analysis of the various top link building firms regarding the pricing , strategy, clients etc. Apart from this you may refer the following factors that an effective link building firm should provide:
First thing which a Link Building Firm should provide is the manual development of the links for the company it is building links. The firm should not use link building software for developing the links.
Second the firm needs to ensure that all links developed are generated from relevant sources.
Third the PR need to be of the web page at which the links will be placed and no of the home page.
Fourth point which a Link Building Company needs to keep in mind is that links are sourced from pages which have been indexed by search engines and the page does not have rel=no follow clause.
Fifth point that a link building firm should take care of is that no links are developed from FFAs, porn or prohibited (bad neighborhood) websites. These are prohibited by the Search Engines and should not be accepted.
Sixth factor that plays a crucial role is that not more than 100 outbound links exist on the page that the link is obtained from.
Other factors that can be considered are as under:
No JavaScript links.
No links from "framed" pages.
No "flash" embedded links.
No links from Link Farms.
No "no follow" links.
An effective link building firm should provide you with the Unmatched Quality service and Superior customer service, liberty to choose among the on page & off page services and making a comprehensive package etc.
