subject: For Graphic Design Brighouse, There Is Only One Choice [print this page] When you think of the Baftas, images of red-carpet glamour, frilly frocks and Colin Firth no doubt immediately spring to mind. You probably don't envisage a graphic designer sitting in an office, day in, day out, glued to his or her computer screen.
Graphic designers create logos, advertisements and internet campaigns, which is a big job for just one person. Most organisations of any size have such a person beavering away behind the scenes.
Graphic design is just one element of design. Its aim is to convey a message to an audience as effectively as possible, usually through visual means. This can include everything from printed or on-screen material such as magazines, advertising, logos, and company identities to packaging design and signage. It also increasingly involves websites.
Graphic design isn't particularly easy to get into, however, with or without formal qualifications, according to Tim Hutchinson, a senior lecturer in graphic design at LCC and director of Bark Design Limited.
There are some who have succeeded in the industry without becoming qualified but there are many more who have become creative practitioners after getting some kind of recognised qualification. Hutchinson advises anyone interested in graphic design to do a foundation course followed by BA at a good college. Here, he says, you will learn the core skills you need, and have the chance to explore the subject.
"During or after your studies, it's a good idea to organise a placement at a design studio, to experience things first hand. The design industry environment is very different to college and by doing this, students can gauge different types of pressure."
Every graphic designer has a different story to tell, but a typical day involves trying to make progress on big projects and getting distracted by smaller ones.
For graphic design in Brighouse, try Yellowfin Design, based at The Coach House on Owlerings Road, on the edge of the town centre and main shopping area.
