subject: Search Engine Optimizing Your Word Press Blog [print this page] Search engines love word pressSearch engines love word press. Once a secret amongst the few, so many internet marketers have now caught on to the power of wordpress for search engine optimizing that simply using this great platform is no longer enough. Don't despair however, as is this article I will share with you 4 amazing tips that will propel your blog to the top of the search engine rankings.
1. High Quantity, Quality Content
First and foremost google search engine optimization is about having great content. Multiple pages of keyword rich content will get you ahead in the rankings but only if it is packed full of well written quality information. When writing your posts you must satisfy both your readers and the search engines, and both will mark you down if your content is bad. Always be sure t keep your readers pleased and you will in turn please the search engines too.
2. Web Site Search Engine Optimization For WordPress Using Plugins
There are a number SEO plugins out there but my favorite plugin is Platinum SEO. This amazing little plugin allows you to define the page title, meta description and the meta keywords for each individual page, ensuring that your SEO is really targeted. The plugin is free and an essential tool in the search engine optimization consultant's armory.
3. Post Headlines
When writing a new post for your blog, one of the main things to consider is the post title. Not only does it need to be compelling, encouraging your blogs readers to continue all the way through the post, but it also needs to include your keyword(s). Your page title is one of the main places that Google will look to understand exactly what your website content is all about, so be sure that your page headline includes the keyword you are targeting.
4. Change The Permalink Structure
The URL of your web site gives search engines another clue as to what your site is all about. Setting up the permalinks to include your category and post name will ensure that your page is listed with your keywords included as opposed to innocuous code generated by the blog. The correct permalink structure to use is /%category%/%postname%/ which is easily changed in your word press options.
These simple tips are some of the best for optimizing word press blogs for search engines, yet are techniques unknown to 99% of marketers on the web. Get in the habit of consistently using these strategies and you will rise above your competition in next to no time.
