subject: Comparing Debt Settlement Lead Companies - Lead Generators Vs. List Brokers [print this page] Debt consolidation or settlement is a way for debtors to reduce their debt. They and the creditor agree on a balance that will be considered paid in full. There are several ways this can be accomplished. Debtors can hire a lawyer, attempt to settle the debt themselves or use debt settlement companies. Debt leads are generated when consumers approach lead generators or debt settlement companies. Some settlement companies charge fees up front, others charge monthly fees. Accounts that can be settled include credit card debt and loans. The Debt settlement industry has exploded due to a few primary factors.
The first is the decline in real estate values and home sales. Homeowners used to be able to rely on home equity loans to assist in reducing their debt. Since many mortgages are higher than the home is worth, there is no equity to borrow against. Even if they are not upside down on their home, low credit scores, or the high ratio of debt prevents them from qualifying. Before purchasing debt leads find out if they are exclusive, shared or non-exclusive. The consumers are already receiving calls and letters from creditors. Being overwhelmed by calls from debt settlement companies frustrates them even more.
The best debt leads with the highest conversion rates are exclusive leads. They cost more on a per lead basis than other types of leads, but there are no other companies contacting them, increasing the return on investment. There are several ways these leads can be received. To ensure the leads are hot, real-time delivery is best. They can be sent almost immediately upon being received and qualified. Delivery methods include live transfer calls and email. When using live transfer calls, the lead is live and can be converted inn one phone call. Receiving the leads by email requires contacting the consumer.
Outgoing calls to debt leads often result in phone tag. This can be time consuming and tedious, reducing productivity and morale. Leads can also be batched and sent at specific intervals throughout the day, either by email, or as files that can be imported into lead management systems. Regardless of the method chosen, it is best to work with firms that generate their own leads, as opposed to brokers. When dealing with list brokers, the quality of the leads cannot be guaranteed. Ready to get started? Now is the time to begin changing the way you work!
