Benefits Of A Good Coach And Mentor
A person heading into business for the first time
, whether
online or offline, will often find the waters murky and
difficult to navigate. Its easy to follow the wrong path
and hit a rocky outcrop, before ever reaching the shore and
achieving any sort of measurable success.
One thing that sets successful marketers apart from those
who are unsuccessful is that the successes began their
online marketing careers with an experienced mentor. While
theres something to be said for independence, in the world
of online marketing being independent often just leads to
failing alone! When a person has an excellent coach and
mentor whos available to teach and guide them, they are
already a leap ahead of those who dont.
Many people start bricks and mortar businesses after having
worked for someone else, and through this employee/employer
relationship, theyve learned something of what it takes to
run a business (even so, enormous numbers of bricks and
mortar businesses fail within the first five years). A lot
of people who decide to become Internet marketers do so
with absolutely no Internet marketing background. They may
have clicked on a few ads on making money online but
thats about it. Its really no wonder they dont succeed
when they actually make an attempt to sell online.
For this reason, an online mentor is in many ways just as
crucial as having a mentor in any other type of business. A
good mentor can really help teach you the ropes and guide
you on the best ways of approaching your business, as well
as what works and what doesnt work. Theres a huge amount
of misinformation on the Internet, and while theres also
some solid information available, too many people actually
get information overload because they read too much
information online and want to try everything at once! A
great coach and mentor can help steer you in the right
direction without boggling your mind with the various
systems available online.
Perhaps you had some great ideas for starting an Internet
business, so you jumped online to find out more. If youre
like a lot of people, you possibly spent hundreds of
dollars (or more!) on programs with hyped up sales pages
which made you feel that you, too, could start making $1000
(or more!) a day within just weeks of purchasing such and
such a program. Then, of course, you bought the program
only to find that it didnt work the way explained, or that
it was out of date (the world of Internet marketing moves
fast, there was a time just a few years ago when people
could manipulate the search engines to make thousands of
dollars using what are known as black hat SEO techniques;
however, after the search engines became aware of the
manipulation they became smarter).
If you find a good coach or mentor right from the start,
theyll happily let you know what works and what doesnt
(as most of them have gone through the ups and downs
themselves and understand better than anyone how easy it is
to fall into one of these Internet marketing traps). Youll
also learn what program or programs you should bother
investing in, and which you should steer well clear of.
Never underestimate the benefit of a great coach or mentor
in your Internet marketing, because ultimately youll not
only save a great deal of money, odds are that youll start
making a lot more too.
by: Seppo Lamsa
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