2010 U.s. Display Advertising Industry Report

The U.S. Display Advertising Industry report, published annually by Barnes Reports

, contains timely and accurate industry statistics, forecasts and demographics. The report features 2010 current and 2011 forecast estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S. States and over 900 metro areas. New to the report this year are: financial ratios, number of firms and payroll estimates. The report also includes industry definition, 5-year historical trends on industry sales, establishments and employment, a breakdown of establishments, sales and employment by employee size of establishment (9 categories), and estimates on up to 10 sub-industries, including outdoor advertising, billboard advertising and poster advertising.

Table of Contents:

Users' Guide,

Industry Definition and Related Industries,

Industry Establishments,

Sales and Employment Trends,

Financial Ratios,

Establishments,

Firms and Payroll,

Sub-Industries - 2009 Estimated Industry Sales ($Millions),

Sub-Industries - 2009 Estimated Number of Establishments,

Sub-Industries - 2009 Estimated Number of Employees,

5-Year Trend - Estimated Industry Sales ($Millions),

5-Year Trend - Estimated Number of Establishments,

5-Year Trend - Estimated Number of Employees,

2010 U.S. Metropolitan Areas - Estimated Number of Establishments,

2010 U.S. Metropolitan Areas - Estimated Industry Sales ($Millions),

2010 U.S. Metropolitan Areas - Estimated Number of Employees,

2011 U.S. Metropolitan Areas - Estimated Number of Establishments,

2011 U.S. Metropolitan Areas - Estimated Industry Sales ($Millions),

2011 U.S. Metropolitan Areas - Estimated Number of Employees,

2010 U.S. States - Estimated Number of Establishments,

2010 U.S. States - Estimated Industry Sales ($Millions),

2010 U.S. States - Estimated Number of Employees,

2011 U.S. States - Estimated Number of Establishments,

2011 U.S. States - Estimated Industry Sales ($Millions),

2011 U.S. States - Estimated Number of Employees,

Definitions and Terms

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