5 powerful things to bear in mind in article marketing

Article marketing is one of the oldest tools in the internet marketing toolbox but is also one of the best

. It's a highly effective way to build links to your website,to control the search rankings for top keywords, and to spread your online presence. But there are things to remember in order to do it properly and the following are some of those:

Create curiosity-builder headline. many article marketers get so caught up in making sure to include keywords in their titles that they lose focus of whether the headline is compelling or not. Your headline needs to capture their interest and demand they read your article.

Focus on providing information rather than selling yourself. It is true that one of the ultimate goals of article marketing is to drive traffic to your site so that you can ideally increase your leads or sales, but that doesn't mean the articles you write should be nothing more than hard selling. Remember, you need to entice the readers and not increase their resistance.

Make sure that the quantity is always coupled with quality. Ensuring quality serves as your credibility. Quality content should always be your first concern, and over time, by consistently writing articles, quantity will follow, giving you the best of both worlds.

Promote your articleswriting and submitting your article is only half of the battle; you also need to spend some time promoting the articles you write. You can do this by sending out Tweets with links to your articles, creating fan pages in Facebook perhaps, occasionally linking out to your articles from your blog, and promoting your articles in your monthly newsletter. In short, exhaust every possible ways that you can promote your articles.

Collect best articles for an eBookIf you've read my recent posts, you know that writing an eBook is an effective way to increase your authority in your niche. But writing an eBook can be time-consuming. Instead, why not create an eBook that contains your best articles? You can offer the eBook as a freebie on your website, collecting email addresses from those who download it (this builds up your email list for future marketing).

These are just some of the things to bear in mind in doing business online. As what I have stated in the introduction, article marketing is just one of the tools in being successful online, there are still plenty of ways that you can actually do. For other tips, suggestions and points in internet marketing, check outhttp://www.truthmakingmoneyonline.com

5 powerful things to bear in mind in article marketing

By: sanlon oskley

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