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A Basic Guide to On-Page Search Engine Optimization

A Basic Guide to On-Page Search Engine Optimization


So you wanna acquire information on search engine optimization, also called SEO. Well as an Ottawa SEO wizard I'm composing this article to lay out the principals regarding on-page search engine optimization. In no way will this make you an SEO wizard, however it will give you a sizable groundwork on a part of what's required to get your webpage to the top of Google.

So we shall start. There are basically two parts to consider when thinking about SEO, on-page search engine optimization and off-page search engine optimization. On-page search engine optimization concerns everything that's actually on the web page you wish to SEO, specifically, the text on the page. Off-page SEO is equally as important, yet fairly drawn-out to review, and hence I will write another exposition about that in the future.

Ok, so when dealing with on-page SEO, there are various things you want look at on your Ottawa business website. I'll assume you have a key word you want to rank for. How to choose a phrase and how to analyze how hard it is to rank for that keyword is an entire other ball game, and won't be examined here.


Alright so you've chosen a keyword. Now, you want to be sure that the phrase is in your webpage title, meta-description, meta-keywords, and amounts to one to four percent of the written words on the web page you wish to get the top spot. A great tool to inspect this without any effort is Traffic Travis. It's free, and it will tell you if your keyword is in every correct place in your site, and what % of all the text it consists of.

Likewise to think about with on-page search engine optimization is your domain. If you can access a domain of exactly your phrase with either a .com, .net or .org extension, this is a massive boost in getting the top spot. By exactly your phrase I mean precisely that. The words should be in exactly the same order, and moreover there aren't any other words in the name whatsoever. Provided that you have to buy a domain with other words in it, that's alright, it's simply a larger assistance with an exact match domain. Further always remember that .org, .net and .com web pages get on the first page the easiest.

So is it crucial that you do all the steps above to get on the first page? No, it can go very far in furthering your rank and it's the model situation though. If one or a few parts are omitted, you will simply need superior off-page search engine optimization to get get on the first page.

So, I hope you benefitted from checking out this article and found out something concerning ranking your Ottawa business web page.
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