A Simple Articles Marketing Strategy Is Both Effective And Lucrative
If a person says that an articles marketing strategy should be complicated or hard to put into action they are not telling the truth
. Maybe they are selling something. Perhaps they have an articles marketing strategy answer they want you to purchase. It may be they tried driving qualified traffic to their web site using articles and it didn't work, so instead of admitting their incompetence, they tell you it was way too hard.
Before the Internet, discovering exactly who was interested in what you were promoting was, for those of us with limited budgets, very difficult. It was hit or miss. unless you were an analytical person who would invest the time to complete the market research.
These days we are able to perform our article marketing research in minutes using resources that never existed, or at least weren't affordable for us, until now. The Internet marketers refer to it as keyword research because people identify what they are looking for depending on the keyword term they use, the words we type into the search engines.
Most of the information that's gathered from the web comes from search engine results. So, if we all know exactly who we are looking for and exactly what keyword phrases they'll be using when they're trying to find what we are selling, then all we have to do will be on the first page of Google for all those results.
Whenever you do keyword research as part of your articles marketing strategy you might learn that your market niche is not big enough or that your ideal prospects are not using the search phrases you thought they would be using.
Your website may be number one depending on a completely irrelevant search phrase that nobody but you thinks is the correct one. Or your research didn't explain that the sites that are ranking for the broad match search you have chosen are websites like Amazon.com or ESPN, websites you will never ever have the ability to rank well against.
When you have done your article marketing research using a keyword research device, choosing the particular search phrases your perfect customers are utilizing to find what you are promoting, you are able to create informative articles and post them on web sites with a lot more visitors than you'll ever have.
Each and every article everybody writes and posts on a web site like EzineArtilces becomes like a little magnet, attracting people for their web site. Write your articles to draw in the right people for the right reasons.
To have an articles marketing strategy to accomplish the outcomes you are considering, results that make the investment of time, energy, and maybe money worthwhile, the articles need to be read by as many of the right people as you possibly can for as long as possible in as numerous places as you possibly can.
Doing the keyword dependent article marketing research is crucial because it can help you focus your articles in the right direction. Creating, or getting someone to create, well researched unique content will provide the search engines something useful to serve once the keyword searches occur.
There are services which will jump start the procedure with each article posted on many web sites with a large number of readers and subscribers who tell their colleagues and friends about your story, possibly even emailing them a hyperlink to it.
A particular article might be on a thousand websites, twelve articles can be on several thousand web sites and a hundred articles can be ... you get the idea.
When you've produced your keyword researched article you'll be able to submit it to two very large article syndication services, announce it to twelve or maybe more web 2.0 sites, and add it on your own blog, which posts it to a couple more web 2.0 web sites. You're able to do all of that and convert your content into an RSS feed and post it on a dozen or even more RSS aggregators inside of half an hour.
by: Wayne Messick
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