About Free E-books And Scams - Tired, Exhausted, And Ultimately Useless Tricks

With the abundance of marketers asking readers to opt in and get a Free e-book

, the once useful technique has reached a level of exhaustion and no longer serves a marketing purpose.

In particular I'd like to comment on the offer of free books, which is now a turn off because this technique has become a sham-an entrapment. Here are my reasons:

Lack of quality control

Most of the free e-books you get are so inferior in quality that are rather more laughable than pitiful. For the most they are badly written, grammatically atrocious, disjointed, and tedious. But what is worse is that often they give you deliberate misleading information.

No new knowledge

Not only is the content they offer 'old news' but also useless. For example, if you get an offer to receive an e-book that will explain how to get 4,860 visits to your sight within 48 hours, the tired nugget of information that you get is that you improve your site for SEO, that you should write articles for e-zines, that you should look for links, etc. You get nothing really new or creative-only platitudes.

Bait and switch

As soon as you opt in to get the e-book, you're sent a sales pitch page where you are treated to fake screen shots of enormous amounts of money that are being generated in commissions. And if that wasn't enough, you can be sure you'll be subjected to an interminable chain of testimonials. Pages upon pages of these testimonials!

To circumvent this I hit the 'end' button so that I can cut through the chase, and guess what: At the very end they will ask you to buy their product for only $97.00. You are also 'warned' that if you don't order right away, you'll be out of luck for the offer will be removed in a few hours.

By now I am wise and I hit the 'mark spam' button, otherwise you'll be inundated by a tsunami of follow up e-mails.

Product reviews

Ah! What a deceptive web they weave. Lots of blogs and site will give you reviews of products; some will even give you ratings among competitors. Naturally, the product the site is selling of course will have the highest rating. Beware of these reviews, for they are sales pages on disguise.

Another chance at the sale with an exit screen

Once you decide you aren't interested in parting with your hard-earned money for some insane product, what you get is an 'exit screen' in which miraculously the price is reduce from $97 to $47 as a special favor to you. Yeah! A fifty dollar discount! When you attempt to close this exit screen, you can't find the 'X' or the close button. This is really frustrating.

Having been burned a few times, I am totally skeptical to all representations made in the Internet. The worst offenders are the predators that make money by exploiting the vulnerability of new comers into the Web. New people who honestly want to earn money in an honest way. As P.T. Barnum said -a long time ago-"There is a sucker born every minute, in this great country of ours."

Bad experiences

Watch out for sites that will renew your 'subscription' automatically even though you didn't subscribe in the first place. If you make payments through Paypal, you'd better make sure the 'Subscription' section of your 'History' tab (in Paypal) is clear.

Always keep a hard copy of any payment you make in the internet so that you can prove that you ordered something only once. Punch three holes and file this receipt in a 3-ring binder. Believe me-it will come handy in disputes.

'Universities,' 'Institutes,' gurus, or other disguised scam artists and sites that claim that you'll be rich after 6 months of following their instructions are really scams. You'll pay for 6 months or longer and you won't make a cent.

Who makes money then?

The predators make money. People who go into affiliate marketing could make a few sales here and there. Google Adsense could make your site 0.30 cents a day. The only way honest people make money is by building traffic over a long period of time.

Conclusion

These are the signals that should make your raise your guard:

1. Screen shots with fictitious commissions and fees.

2. Testimonials that never end.

3. A warning of urgency.

4. Pictures or visuals of mansions, late model cars, and blue seas.

5. Pitches that contain the following words: secret, formula, keywords, powerful, surefire, and reveals.

by: marciano guerrero

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