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About Online Internet Marketing

About Online Internet Marketing

About Online Internet Marketing

Over 90% of the people trying Online Internet Marketing will fail with their online business. There are literally dozens of different strategies and business opportunities, many of which have made some marketers into near-instant millionaires. Here are some strategies you can help you become the next success.

How Online Internet Marketing Works

First, you need to understand that Internet Marketing is vastly different from conventional marketing. You're usually not selling a physical product, but selling a solution or experience the customer cannot get elsewhere. You may present a website, eBook or article, but it is the solution the customer is looking for, not the method of delivery. Most internet marketing focuses on targeting customers that want immediate gratification. Instead of taking time to go to a bookstore or department store where they can find answers at a lower price, most customers are willing to pay a bit more to have it right away.

For example, consider an eBook on a specific Self-Help topic. There are dozens of books in print, and generally the strategies are timeless. The customer could pay $20 for a copy at a bookstore, yet would be willing to pay $27 online. Why? Because they want information or an answer RIGHT NOW, not when they have time to go to the bookstore. Most online marketing capitalizes on this urgency by encouraging them to act immediately.

How to Sell Your Products

First, you should find a market that YOU are interested in. When making sales to desperate buyers, it's very important that you have at least some interest in the topic before spending hours of your time or hundreds of your dollars marketing in that field. Imagine choosing a topic you have no interest in and finding after a few weeks that your desire to make money online is secondary to your extreme boredom generating articles and content for the product. It's a bad situation.

For online Internet marketing, you should research your products before you leap. Popular eCommerce hot spots like Clickbank, Commission Junction, eBay or Amazon can be utilized to research your products. You can also research niches on industry specific forums or blogs as well. During your research you should be developing a list of well researched, relevant keywords, which you can verify using the Google AdWords Keyword Tool, Traffic Travis, and your own insights.

Once you have a niche you wish to promote, you'll need to build some sort of sales funnel. The simplest funnels may only involve one web page, while more complex ones might involve, article marketing, forum links, email marketing collection or social marketing through accounts on Twitter, Facebook, Mypage or Squidoo Lenses. Your goal here, however you decide to start marketing, is to reach as many of your targeted audience as you can and to convince them that you have the solution to their problem.

Ensuring Your Success With Online Internet Marketing

To make sure you are successful, I recommend three very important things.

1. Learn how to Influence Others -. Learn the secrets of influencing others with the words you write or the videos you produce. Study copywriting strategies and secrets from as many sources as you can. Read and assimilate the works of as many other writers and researchers as possible.

2. Outsource Everything You Can - This is really hard when you are just starting out. Your time is more valuable than you will ever know. The sooner you can afford to outsource your projects, the more time you'll have to work on other tasks like building sites, researching topics, and split testing of everything. At first you may do it all yourself, but as soon as you can, put together a strategy to outsource everything you can. You will be more profitable if you do.

3. Test and Retest - When you build a site and it doesn't create a profit in week one, keep trying. Don't give up. Every good website goes through testing and yours will be no different. Test various methods of driving traffic, track each one and determine what works. Rinse and Repeat the ones that work, drop the ones that don't.

4. Rinse and Repeat - I know I said there were three things, but repetition is a key to really making money online and may almost be more important to success than all of the others. If you find something works, repeat the process until it no longer works. The successful people out there admit to one thing in common: Perseverance. Without an unfailing trust in their own capabilities and a flat refusal to give up or quit, none would be where they are today.

Online Internet marketing is a complex process full of many little strategies that will take time for you to master. No matter how much you read, there will be a learning curve to overcome. But, if you are persistent, well taught and willing to learn from your mistakes, have no worries - you will make money.


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