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All About Enterprise Video Communications

All About Enterprise Video Communications


A survey conducted by LifeSize revealed that 51% of mid-sized companies use some form of video conferencing. Of those not using this tool, a majority said they plan to get it. Until recently, enterprise video communications was a tool used by only well-heeled corporations. However, advances in video IP technology have changed that scenario. It is now possible to easily set up a scalable and reliable video system over the internet. As businesses continue to spread out beyond a single geographical location, the ability to communicate, share knowledge and incorporate vision with the entire workforce is critical. Organizations these days continue to invest in newer video communication technologies to meet their mass communication requirements and augment other collaborative technologies, such as wikis, email and portals. Technological advances in the areas of video conferencing and streaming have also helped it gain wider adoption. Enterprise Video Communications: Advantages Enterprise video allows you to harness high-tech video technology to meet challenges in your business. Videos in an enterprise can help increase the frequency and reach of your communication and also help train your employees, resulting in the following benefits: 1. Increased revenue generation 2. Improved time to market 3. Lower delivery costs 4. Enhanced cross-selling and up-selling capabilities 5. Increased accuracy and higher impact of communication and training 6. Reduced liabilities because of compliance training Enterprise Video Communications: Trends Here we will discuss the most relevant enterprise video communications trends. 1.Enterprise Multi Point Video Conferencing: These are primarily for use by enterprises, government agencies, group users and institutions. These systems are used for carrying out multi point video conferences, such as real time stock analysis, remote medical services, academic exchange, remote teaching and technical training applications. 2.Desktop Broadband Video Conferencing Services: Primarily for use by businesses, it works as an extension of the broadband network. Clients will generally make use of video terminals, software and middle or low-end desktops. With such units in place, companies can effectively conduct marketing meetings, internal group meetings, remote training, and remote customer communication. Setting Up Enterprise Video Communications When setting up the system, you need to give a lot of thought to what issues you will face when you implement it. Also take into account, the budget required to purchase and set up enterprise video services and products.
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