Are You A Complete Newb To SEO? Then Read This

Beggining SEO users should acknowledge that it is an ongoing process that will take some time and full committment

. The search engines are constantly on the vigil and constantly update their rules, and in order to stay ahead of the crowd you will need to optimize your site on a regular basis. Keeping your ranking high is all about knowing what works now and use to work then. If you aren't working to maintain your ranking your site won't stay at the top position for long.

Besides that, you'll find that you're facing strong competition from a number of other websites. It is important for you to beat them to the top and keep youself there. Although there are many ways to accomplish this task it is important to remember backlinks, keywords and content among the tops. Although there are many things you can do to get your ratings where you want them to be in the end your committment is what will keep ratings high. If you choose to target long tail keywords you will see fewer competitors and thus be able to stay higher longer without as much work. If your target niche is in a competitive market you are likely to have alot of cometition which means it's super important for you to keep track of your rankings and improve them as necessary.

For best results in your backlinking campaigns, you should be thinking about getting backlinks for many pages, not only your main or home page. Creating backlinks is an ongoing process, so when you split your efforts into acquiring these links for your other pages, you'll be able to get your site ranked in a better way. A website about recipes, for example, may have pages that use a variety of keywords like "chicken recipes," "vegetables," "desserts" and so forth. If you acquire backlinks for all these different pages, you can get ranked for many keywords instead of just one or two. If you want to rank for a keyword, you have to use anchor text with your keyword for the backlink. In a way, you're giving the search engines more value because of the content on your other pages. You should be trying to optimize your whole site, not only the homepage.

One aspect of SEO that newcomers may not be familiar with is the use of the robots.txt file.

Your site may have pages you don't want indexed, and this file tells the search engines which pages it should and should not include. Some of your pages, for example, might have duplicate content that would harm your site's ranking, so it would be better not to have it indexed. Robots.txt can help if some of your pages need to be protected, but in general the search engines should be able to view all of your site's content and this is made easier if you use a site map.

These are some of the most effective ways to make sure your site is optimized for the search engines.

Are You A Complete Newb To SEO? Then Read This

By: Dario Montes de Oca

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