Are You Using The Magic Of Video In Your Marketing?

Have you ever noticed the magic that happens when youre in front of a bride

?

When youre in person, connecting and building a new relationship, you can almost feel this incredible energy moving in the room. Its great! Its easy! Its so FULL to connect!

Well, video has enabled us to take this same great energy to talk to Brides better than ever before to build those know, like and trust factors. Talking to brides about your knowledge, sharing wisdom and tips, and talking to her like a virtual best friend does exactly that! And using website, blogs, and social media to release these video journals out into the world is not only smart, its also one of the most effective ways to market your business!

Your Bride Attraction Assignment:

Brainstorm topics to discuss with brides through videos. For many of us, talking is much easier than writing, so what do you want to talk about? If you can do these videos diary-style, talking directly to the camera, its even more relatable and brides will be able to look into your eyes, again starting to know, like and trust you!

Take articles youve already written and expand on your topics through video. For instance, simply take last weeks article and give more examples or go into greater detail. The idea is to be a resource for brides, sharing your expertise over and over again so that you become more valuable to her overtime.

Create video portfolios and testimonials. You can do something as simply as taking your portfolio of event pictures and put them into a video with sound to make the events come to life even more for brides. And imagine what you could do with live testimonials on video. Brides will se11 other brides more and more for you than ever before.

Get started. Good is good enough. Dont wait until its perfect to get started. No one makes money waiting to perfect a craft. Get started now and tweak it as you go! And of course, make sure to have fun while youre recording. Brides will love you even more if youre loving the process. It all will come across clearly in your video which always comes back to knowing, liking and trusting YOU!

2008-2010 Natalie Bradley, BrideAttraction.com

Want to use this article in your E-zine or website? You can as long as you include this complete statement:

Event Planning entrepreneur Natalie Bradley publishes the "Bride Attraction" weekly e-zine. Get your F*REE audio course: "5 Ways to Recession-Proof Your Wedding Business...Starting Today!l" at www.BrideAttraction.com

by: Natalie Bradley

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