Are You a Sales Manager Or a Sales Leader?

Are You a Sales Manager Or a Sales Leader?

Are you a sales manager or a sales leader? You raise what the difference is. If you don't understand, then you are most likely a sales manager.

Throughout the years, we have referenced sales managers as "managing" their sales talent and obtaining the maximum production from their team. But is that what they're very doing? In some sense, yes it is. They do manage the account allocation, time allocation, budgetary issues, territory divisions, routing maps and various different rudimentary tasks that return beneath that title umbrella.

But, LEADING somebody takes on a full different meaning. Leading somebody to achievement involves mentoring them, motivating them, helping them and being a constant cheerleader for them on a daily basis.

Suppose back on the best leaders in company America nowadays and you'll notice they lead individuals to greatness- they did not "manage" them to greatness. Lee Iococca, Ted Welch and several alternative renowned business leaders have written best-sellers on how to be the best "leader" in your field.

Sales management is not an straightforward business and not for the faint of heart. You're the buffer between company revenue goals and your road warriors out on the road every day with constant rejection. Yes, even the simplest sales professionals get told NO and they learn to accommodate it. It isn't straightforward and it takes finesse however they do it. Because they apprehend that with enough NO's, they will eventually get to the YES's. As the Sales Manager (leader), you help them get duplicate and venture out there to induce that next deal. You don't "manage" them, you lead them on to victory! That's what you are doing as a result of you are a SALES LEADER.

Leading with encouragement and being positive is the most effective gift you'll be able to offer to your sales team. If you have got employed properly, which is a whole alternative article, your folks will respond accordingly and produce for you. The old days of leading with intimidation and negative reinforcement are long gone. It could work for a brief amount however never within the long run.

Being a Sales Leader instead of a Sales Manager is a mindset. There are countless books on the subject in the marketplace and varied sales trainers available to assist you increase your leadership skills. Invest in yourself and your sales team and attend a workshop or read a book on the topic nowadays!

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