Belly Buster Diet Review - Is Belly Buster Diet a Nutritional Scheme?
Belly Buster Diet Review - Is Belly Buster Diet a Nutritional Scheme
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How the Diet Plan Started
Belly Buster Diet is a branch of the Floridian company, Before and After Weight Loss Clinics. The founder is Lee McCaskill, a former director of Mary Kay who experienced weight issues of her own before deciding to branch out with a new company. After gaining 90 pounds after an illness, and not being able to lose the weight, McCaskill developed a new product. Her son helped her devise a weight loss plan (he is now a medical doctor) and she lost the weight.
Belly Buster Diet offers a home-party business opportunity to those wishing to spread weight loss tips and products.
What They Offer
The company provides products and services, via its representatives, to those looking for weight loss solutions. Their products include cook books, weight loss supplements, body wraps, protein drinks, and even food and desserts. They also offer dressings, teas, digestive enzymes, and products for multiple uses like water bottles and blenders.
Their herbal supplement Appetrim is a popular choice, retailing for $48. It is meant to suppress appetite by blocking sugar and fat absorption, and facilitating metabolism. An added benefit, they claim, is reduced probabilities of colon cancer.
So how does the opportunity work for reps?
Making Money With Belly Buster Diet
The company is based around home parties, like Mary Kay or Tupperware parties we're all familiar with. They invite friends, relatives, co-workers, and neighbors, and show them the tricks of the Belly Buster Diet. Reps provide samples, and sometimes host parties to show potential clients the "Body Wrap" technique used as a weight loss solution.
The representative then acts as a consultant to new clients, suggesting various products and foods to get started with weight loss. New clients keep in touch through phone or email, and they can re-order products straight from the website. This is meant to hep the reps, who don't have to deal with inventory or overheads. They take a commission from each sale instead.
Consultants get discounts on products they use for themselves, and also receive commissions from products that their downline sells. The parties are also hosted to recruit new representatives for the company, and add them into downlines.
Although Belly Buster Diet sounds like an MLM company, they claim it's not. On their "About Us" web page, the company asserts itself as a layered distribution organization, "designed to be easily managed and profitable on what is traditionally considered part-time employment but can equal full-time pay."
The compensation plan is similar to Mary Kay's.
Although there's not much information about how to get started with the program, or the initial fee, potential reps can call them for an information packet.
The health and nutrition field is a saturated, yet growing market. So how can new reps know exactly which opportunity is right for them?
The Bad News
Belly Buster Diet isn't a perfect opportunity. A big issue with the company lies in their marketing strategy. They expect their reps to host parties with their friends, and convert them into sales. The problem with this is that friend groups aren't necessarily a good target market. What if your friends aren't overweight? What if they're not looking for health solutions?
Also, the market will dry up quickly. Even the most popular people aren't going to be able to create a viable, full-time, long-term profit business by selling to friends and family. The resources for sales just aren't there.
Before jumping into an opportunity like this, it's crucial to look at the marketing strategies you can use to truly scale a business. New reps need to learn about how to add hundreds of reps to their downlines using up to date techniques, not hosting parties.
The internet is your best ally. Through a great web presence and proper SEO techniques, anyone can create a viable business with a large downline. It just requires taking that time to learn about growing a company before you jump into an opportunity like Belly Buster Diet.
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