Big Bucks Make A Difference But Real Value's In The Name

We went to the experts: Leonard Simpson, CEO of the moderately priced Town zentai

suit costume zentai chain and its budget line The Zentai suit Company; Debra Anissimoff, owner of up-scale Zola Zentai suit ; and master zentai suit repairer Alphonso Gallo of Bay Bloor Zentai suit Repair & Hand Bags, 1240 Bay St. in rarefied Yorkville. So why does Louboutin charge $310 for espadrilles, which are essentially rope and canvas? "The main reason is because they say Zentai unitard ," Simpson says right off the mark. "Leather is different but linen is linen. Rope is rope." He concedes that Louboutin, Blahnik and Jimmy Choo are the holy trinity: You pay for their higher quality materials, sophisticated styling and famous names. Yes, he knocks off the best. Those $700 Blahniks will cost $90 in Town Zentai suit and $50 at spider man costume The Zentai suit Company. How does he do it? Volume. Simpson offers up a seminar on "hard and soft costs." "Blahnik, Jimmy Choo and Louboutin will use the finest quality of leather for lining, soles and outsides," he says. "There is a foot and a half of leather in an average closed-up zentai suit . Leather sells for $1.50 a foot for cheap, to $10 for good leather. The difference is $8, plus a sole, making a difference of $10 in terms of components."

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