Boutique Consulting Firm Advantages

Consider this: You're about to make a very big decision in changing your companys marketing strategy

. You dont need to find yourself in a mess; so you want to hire consultants for decision support. If you havent had previous experience with consultants you may decide to call one of the big guns in the consulting business. Around the same time somebody gives you a suggestion to take into consideration a smaller boutique consulting firm that specializes in your issue area and has received positive feedback from different businesses.

Youre stuck in a very big dilemma here. On one side you have the big, well-known business consulting firm who will treat your business in a neutral and standardized fashion. On the opposite hand, you may have a firm that is flexible to your specific needs and specializes in the niche you are looking for.

Benefits of Boutique Consulting Firms

1. Quality: As the amount of consultants in a boutique firm is typically fewer, they will always opt to use the best, most qualified individual. Your company can benefit from this. They are also more able to supply you with solutions tailored specifically to your wants, because they have the talents to understand what is unique regarding your company.

2. Low Cost: Boutique Consulting Firms have smaller overhead and less infrastructure as compared with the larger consultingcompanies. Hence boutique firms are probably a lower cost option. They can additionally run their business on smaller contracts, whereas big firms need big contracts and are generally unwilling to take on smaller jobs.

3. Expertise: A boutique consulting firm has in-depth knowledge and expertise in their niche, and therefore the popular choice when you would like consultation services in a particular field like marketing, finance, IT etc. Boutique firms are often staffed by people who have a lot of expertise in larger corporations. In the big companies, the direct work is typically done by some of the least experienced people, whereas the more experienced consultants are relegated to supervisory positions.

Disadvantages of Boutique Consulting Firms

1. The boutique firm might not be a well-known brand: When your clients and shareholders see that your company is backed by a reliable and large business consulting firm they may find security in doing business with you. However, when clients and shareholders see that the company is partnered with a boutique firm, regardless of how effective they will be, it may not lend as much credibility that a larger consulting firm would carry.

2. Smaller team: Most boutique firms don't have a large team and hence cannot assign a large variety of consultants to a project. For example, if you had to suddenly undertake a large organizational assessment of many branches, boutique firms cannot immediately assign twenty or thirty individuals to your project.

Conclusion: Boutique Consulting Firms present a perfect solution for businesses looking for a highly tailored consulting solution. Their smaller size and lower overhead provides them a relatively low cost, and you will get more direct interaction with them than you would with a giant firm. However, it might be troublesome for them to supply you with a large consulting project team, particularly on a rush basis. Boutique firms are ideal for companies which are small to mid-sized, have a project which is confined to only one part of the company, or a specialized problem to solve.

by: Donald Beasley

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