Branding My Life By Setting Goals
Dont think that branding is only applicable on marketing products
. The truth is we are in a bigger marketplace called the world. All of us are trying to project how we want people to see us. This is how we brand ourselves. This is how we are marketing ourselves to other people. If I want to be seen as someone who is athletic then I will set a goal to achieve a level of expertise in one of the popular sports. If I want to be known for my beautiful voice, I will set a goal to become a part of the music industry as a singer. Hence, I can brand my life by setting goals and achieving it.
How do you want to be seen? How are you marketing yourself to the world?
Many people are just drifters not knowing what to make of their lives. Yes, they work hard day in and day out but they dont seem to get anywhere that is personally fulfilling. This is especially true for people who have not established what they really want in life. Hence, they become a face and a name in the society without a brand. To be able to brand your life, you should know what you want out of it. Goal setting is a powerful tool to help you envision your ideal future and help you achieve the realization of that vision. By knowing precisely what you want to achieve you will know where you can focus your attention and efforts. You will be able to set a series of small goals that will ultimately lead to achieving your ultimate objective. By knowing the particular route to take you will easily recognize distractions and quickly stay away from them. Setting goals will give you a clear target of your long term vision while your short term plans can give you the essential motivation that you need in order to achieve your long term goal. Whether you are in sports, business or entertainment, you can create your own personal branding that you want to project.
You can create your goals by first creating the big picture for what you want to achieve in your life for the next 10 years for instance. You can then break this down into smaller targets that you must accomplish in order to fulfill your large-scale goal. Once you have set your goals, you have to act on it and work on it as hard as you can to achieve it. When setting your goals, you have to qualify it according to the categories that are important to you. For your career for instance, what level in your career would you like to accomplish? For your relationship goal, when do you plan to settle down? Some other goals would include your education, finances, family, attitude, and many others. These will all shape your life and give you your own individuality and brand.
Deliberately spend time setting goals and plotting your life so you can
anticipate what you can become in the future. Albeit there is no guarantee what the future may bring, setting goals can at least give you a purpose and direction in your life.
-Tawawn Lowe
by: Tawawn Lowe
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