Building Materials Market Access Threshold To Be Raised To Sell Home Appliances
Recent years, household electrical appliances in the home
Building materials market Showed great vitality, not only Kitchen Appliances sold booming, even Refrigerator , Washing machine , Air conditioning Etc. White Goods Also settled them. At the same time, some building materials market has become a no-name
Small appliances Enter Consumption Families of channels. Experts pointed out that home building materials market, home appliances market, in product quality control and after-sales
Service Aspects yet to be improved.
Appliance marketing route through home building materials market
In recent years, sales of large home appliance chain business cost, so some manufacturers are beginning to seek diversification of sales channels, while home building materials market, which seeks to provide consumers with convenient one-stop shopping, so, as the home appliance sales a new channel, range hood, gas stoves, water heaters,
Yuba Building materials such as household electrical appliances in the home market, selling increasingly prosperous.
North Beijing at the opening near the largest home building materials market?? Beijing 10000 Cheng International Home Place, the boss
Kitchen appliances Vendor Zhang told reporters, as opposed to large home appliance chain enterprises, in the home building materials market, lower cost of sales, and may cause some
Project Sales, so companies are now more emphasis on the sales channels, will provide policy support. But the brand-name appliances are on the presence of home building materials market, strict selection, will not enter low-end building materials to the market with no-name company of home appliances, to avoid damaging their brand. Reporter noted that sales of kitchen appliances here are mainly side too, the boss, Vantage, everybody has heard of the brand,
Lighting Also mostly Lonon, Matsushita And other famous brands. Plot of Miss He lives in Beijing Hui Long Guan told reporters: "originally wanted to go home appliance market, while the decoration round the side, but the door just in time for the opening of this market, engage in activities at home, on the way here together to buy home appliances , saving effort. and they said the appliance can also help coordinate arrangements for the delivery, installation time, reduce a lot of burden for me. "
Part of the building materials market has become a hodge-distribution center for small appliances
's Survey found, however, not all home-building materials market of home appliances so that consumers can be assured that part of the building materials market has become a hodge-distribution center for small appliances and some building materials market repeatedly failed due to sales of home appliances have been exposed. For example in August 2006 in the city of Shanghai Bureau of Quality Supervision seized an inferior building materials wholesale gas stoves, more than 4,000 units.
Relevant person in charge of China Building Material Association, told reporters in a small number of unregulated home building materials market, the price trap package may be synonymous, because the products sold in these markets are often mixed, and some vendors will sell brand-name products and low-quality product portfolio such as water heaters and low-quality brand-name
Cooker Combination. Consumers are often confused by low-cost, passive acceptance of inferior products did not intend to buy. The brand-name none other through the vendor, the way inferior product to make money profit.
Reporters found in most home building materials market, and building materials sales contracts differ, home appliances most of the sales contract for the appliance company owned. So his enjoyment of the service will be the difference? Beijing 10000, general manager of Prudential Plaza, home of ancient Yulin International told reporters at the opening of the market made the beginning of "double protection" service concept, as long as 10,000 Prudential quality problem goods purchased, consumers can choose to claim for business , 10000 Prudential also paid in advance may be required or requested 10000 with Prudential to help consumers find businesses compensation. This applies equally to household appliances, but the product delivery, installation and after service is the main supplier is responsible. Because of their investment when the only brand on the building materials were carefully selected, household electrical appliances is only a few well-known brands were targeted investment, so the consumer can enjoy the same service and appliance stores.
Building materials market in Beijing, also a reporter to a business-name products, product delivery dizzy asked who was responsible for the installation and after-sales service, stall holders to answer: "not something that he can pull in the car take, the general decoration team will install. if requested delivery installation, plus the money needed another. warranty year, within a year can be a problem if things get back to repair. "," state regulations that replace or return it? "Asked. "Change can be, but not back." Dizzy replied.
Building Materials Market Access Threshold To Be Raised To Sell Home Appliances
By: viedy
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