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Competing For A Share Of Sustainability Expenditure In The Packaging Industry 2010-2012 ---aarkstore

Summary

Summary

Competing for a Share of Sustainability Expenditure in the Packaging Industry 2010-2012: Green Marketing Strategies and Drivers, Packaging Supplier Expenditure Activity, and Impact on Profitability is a new report by ICD research that analyzes how defense industry buyers perceive sustainability; specific procurement strategies and practices being undertaken; how sustainability initiatives have been affected by the economic downturn; and what actions are being taken to minimize its negative effects. This report also examines category-level spending outlooks; sustainable procurement budgets; supplier selection criteria; competitive structure developments; the principal challenges associated with the implementation of sustainability practices; market-specific growth opportunities; and the investment opportunities available for leading purchase decision makers. In addition, this report explores both buyer and supplier expectations of profitability as the industry progresses into 2011, and reveals the stakeholders responsible for sustainability-related decisions.

Scope

The report is based on primary survey research conducted by ICD Research accessing its B2B panels comprised of senior purchase decision makers and leading supplier organizations

Opinions and forward looking statements on sustainability management of over 113 industry executives are captured in our in-depth survey, of which 60% represent Directors, C-levels & Departmental Heads

Reasons To Buy

Benchmark your sales and marketing plans with industry competitors to effectively determine sustainability strategy and drivers

Identify the specific green marketing channels your competitors are using to win business

Better promote your business by aligning your capabilities and business practices with your customers changing sustainability needs

Predict customer spend on sustainability, and acceptance of green initiatives to help forecast revenues

Understand post recession modifications to sustainability initiatives to formulate company policies

Key Highlights

Cost savings, attracting new customers and positive outcomes for the environment are major drivers influencing sustainability efforts in the packaging industry.

Post recession some 71% of industry players are looking to increase their sustainability budget over the next 12 months, with only 29% looking to decrease it.

Some 32% of companies in packaging industry consider green marketing to be more effective than traditional marketing, whereas only 13% consider it to be less effective.

Table of Contents :

Chapter 1: Executive Summary

Chapter 2: Introduction

Heading: Profile Of Survey Respondents

Chapter 3: Sustainability In The Packaging Industry

Heading: What sustainability means to the packaging industry

Heading: Leaders of sustainability in the packaging industry

Heading: Implementation of sustainability practices in the packaging industry

Heading: The drivers of sustainability in the packaging industry

List of Tables

Table 1: Count of global packaging industry survey respondents by company type (number of respondents), 2010 industry

Table 2: Buyer respondents by job role (% of buyer respondents), global packaging industry, 2010

Table 3: Buyer respondents by organizations global company turnover (% of buyer respondents), global packaging industry, 2010

Table 4: Buyer respondents by organizations total employee size (% of buyer respondents), global packaging industry, 2010

Table 5: Buyer respondents by region (% of buyer respondents), global packaging industry, 2010

Table 6: Supplier respondents by job role (% of supplier respondents), global packaging industry, 2010

Table 7: Supplier respondents by organizations global company turnover (% of supplier respondents), global packaging industry, 2010

List of Figures

Figure 1: Perceptions of sustainability in the global packaging industry (% of packaged goods manufacturer / converter respondents), 2010-2011

Figure 2: Perceptions of sustainability in the global packaging industry (% of packaging supplier respondents), 2010-2011

Figure 3: Perceptions of sustainability in the global packaging industry by company turnover: (% of all respondents), 2010-2011

Figure 4: Regional variations: perceptions of sustainability in the global packaging industry (% of all respondents), 2010-2011

Figure 5: Perceptions of sustainability in the global packaging industry by senior level respondents (% of CEO/MD/VP/SVP/HOD/Director level respondents), 2010-2011

Figure 6: Champions of sustainability in the global packaging industry: packaged goods manufacturer / converter vs. packaging supplier (% of all respondents), 2010-2011

Figure 7: Champions of sustainability in the global packaging industry by region: North America, Europe, Asia-Pacific, Rest of the World (% of all respondents), 2010-2011

For more information, please visit :

http://www.aarkstore.com/reports/Competing-for-a-Share-of-Sustainability-Expenditure-in-the-Packaging-Industry-2010-2012-Green-Marketing-Strategies-and-Drivers-Packaging-Supplier-Expenditure-Activity-and-Impact-on-Profitability-78813.html

Contact :Sanaa

Aarkstore Enterprise


Tel : +912227453309

Mobile No: +919272852585

Email : contact@aarkstore.com

by: Aarkstore Enterprise
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