Creating Facebook Pages

Creating Facebook Pages

Creating Facebook Pages

Did you know that Facebook is now available in over 100 languages? By doing so, Facebook has successfully penetrated about one third of the world's population! As per InsideFacebook.com facts and figures, over half of the global population that shops online uses Facebook actively! These figures clearly show us the importance of Facebook in our day to day life! Right now, Facebook has over 500 million active users worldwide. Facebook is like a country in itself with millions of members actively making us of this amazing platform for various activities including marketing and advertising. In such a scenario, creating Facebook pages that are unique becomes a necessity. It is vital to look different and stand out in a crowd. Same is the case with Facebook. Creating Facebook Pages that Attract Creating Facebook pages is important for businesses and companies as using your personal Facebook profile for your company is against the terms of service of Facebook. Facebook pages are pages meant especially for brands! This gives you the opportunity to optimize your Facebook page so as to attract your target market and keep them involved and connected. Customize Tabs While creating Facebook pages, you must customize your tabs. Facebook allows its users to link directly to specific and different tabs. This innovative feature allows you to direct your audience to specific pages of your choice. For example if you are targeting the markets of two different locations, you can link your ad for location 'a' to a page that is specifically for people belonging to location 'a' because the page of location 'b' will be irrelevant to them. Landing Page It is better to have a specific landing page for Facebook users who visit your Facebook page. While creating Facebook pages for your company, you must try to direct new visitors to a controlled environment where they read only what you want them to. If they land on your wall instead, they will only read what your other fans are writing on your wall. Publishing Content This one cannot be stressed enough upon. It is extremely important that whatever you post and publish on your Facebook page must be relevant and interesting to your visitors and fans. Irrelevant content is hardly going to keep them engaged. They visit your Facebook page for a reason and the reason is definitely not to read random, irrelevant information. Page Image When creating Facebook pages, one thing to be kept in mind is the look of the page. Use innovative and unique images that can help you stand out. We do not realize it, appearances actually do matter!

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