Customer Feelings Should Be Always Put On Top

Marketing is pretty logical, really

Marketing is pretty logical, really. It"s simply the process of getting someone with a particular business need to know, like, and trust you. Of course, then you must turn that know, like, and trust into try, buy, repeat, and refer. It"s like leading someone down a path. To make this way of thinking work you must look at each of the seven stages listed above (know, like, trust, try, buy, repeat, and refer). You must intentionally plan products, services, processes, and touches that logically move prospects along each step in the chain. Ultimately, you move them to the point where they become customers -- and then receive such a remarkable experience that they become repeat customers and referral advocates.The goal is to turn your customers into committed partners. The best way to accomplish this end is to think about the process completely in reverse or even take a new look at your existing products from a reverse-engineering point of view. Think of it as walking the path you want your customers to follow -- except you"re walking it backwards. Many times when a business creates a product they develop the product and then work only on promotional efforts. If you work backwards, the first thing to ask is: "What is the customer feeling about our product or service 180 days or so after they make the purchase?" From there, you should work all the way back to the initial contact where they become interested in making the purchase in the first place. The healthcare industry offers surprising price paradoxes. It"s something we all need. It"s an industry where there is huge pressure from major insurance companies, the media, governmental agencies, and even consumer groups to cut costs and prices. However, even with these factors prices have never been driven down to commodity levels or even to parity. How is this possible? Like almost everything in pricing, human psychology is at the root. For example, when was the last time you used price to decide where you were going to have a medical procedure done? When was the last time you even knew the price of the service before going in? Most people don"t pay attention to prices because their insurance company pays. Yet virtually everyone has co-pays, and therefore knows the general cost and has an incentive to "price shop". Think about it. Even a 10% co-pay on $1,000 is $100. Isn"t it worth $100 to find the best deal for a procedure? So most people have financial incentives to shop around for price, but don"t. With its high quality products such as sand maker and ore beneficiation machine, Hongxing Machinery has ascended in the front rank of the world in the exporting of mining equipment.Spiral separator:http://www.hxjqchina.com/product-list_37.html China cone crusher:http://www.crusher-machine.com/4.html

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