Customer Relationship Management Software

Customer Relationship Management Software

Keeping this in mind, technocrats have gone to the extent of innovating Customer Relationship Management (CRM) software, which makes it easier for organizations to track, update, record and proactively administer customer service and help desk issues.

Before zeroing in a particular CRM software, you must know about its merits and characteristics. PointInsight is a 100% web-based CRM application designed to help sales, marketing and customer service departments exceed their expectations in an easy-to-use, productivity driven, customizable environment. It's a CRM solution that coordinates all your company's departments, so they can easily share information with each other.

The CRM software developed by PointInsight is beneficial to our clients in the following manner:

Helps in enhancing customer satisfaction, which in turn improves business prospects.

Facilitates optimum utilization of customer support and help desk resources that helps in cost cutting and increases efficiency.

Encourages integration of customer feedback in the process of product development.

Offers enterprise level visibility by bringing together customer feedback across departments, projects and divisions.

The primary objective of using a CRM software is to synchronize customer feedback. After the sales process, service plays a vital role in creating goodwill for your products and/or services. Many a times, we find companies focusing more on marketing and advertising brand promotion rather than customer satisfaction. We believe that promotion is possible through proper regularization and effective customer service. The PointInsight CRM solution aims at assimilating customer views in order to augment their product and/or service.

PointInsight is a robust, simple, and an easy to use web based issue management software solution that is designed to track and manage all types of tasks, issues and processes from capture to resolution.

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