Domestic Web Newspaper Presses Technical Development (i)
Domestic Web Newspaper Presses Technical Development (i)
In recent years, newspaper circulation and advertising revenue decreased year by year, equipment updates and a large number of imported fast time has gone. The reasons are mainly the following points.
First, the past, people mainly rely on access to information channels, newspapers and other print media, and when the information industry today, electronic media have increased access to information for people the main means of radio, television, Internet, mobile phones and soon developed digital television, will people into the sea of information printed envelopes, and can more readily available than the newspaper a wide range of information. In the long term, newspapers and other traditional print media can not stop the declining trend, but a matter of time. However, the print media to bring the convenience of the people is replaced by other media can not, therefore, will always exist.
Second, newspaper advertising market by radio, television, Internet and mobile media, the impact of print, this is already an indisputable fact. Especially after the three types of media, young people access to information mainly on the latter three types of media, some of the older people are beginning to recognize their importance, also, whether you are willing, street advertising, advertisement and free dissemination of advertising are full of your life. Moreover, too much, given out too freely and the lack of authenticity of the advertisement occupied the newspapers, giving readers a lot of trouble, the influence of advertising are declining, thus affecting the newspaper industry continue to develop.
Third, the reform and opening up, the newspaper printing industry developed rapidly, over-investment and blind Duty-free Imports of high-end equipment, the same production as steel, electrolytic aluminum and other industries duplication problem. In early 2004, the newspaper of the Party and government organs to the great efforts to consolidate, merge, close down on press Printing Equipment Market impact. In 2005, the central government has introduced a new macro-control policy, that large-scale investment projects to be approved pet central printing industry expanded from three to nine industries including printing, blind investment restriction measures will inevitably affect the Printing Equipment Sales market.
Operating profit decline in newspaper cases, the domestic purchasing power of foreign printing equipment subsequently reduced, while the domestic printing equipment, technical level and quality of rapid promotion, press the unit and the machine's rapid export growth. Statistical data show that: web press in 2004 imports 169 million U.S. dollars, in 2005 imports 102 million U.S. dollars, down 39.6%; web press in 2004 exports 0.2136 billion U.S. dollars, exports to 0.3845 million in 2005 U.S. dollars, up 80%. This reflects the growing international market demand and domestic newspaper printing equipment in a major breakthrough in the quality of printing factory in Nanjing to further improve the China-made products in the international and domestic market adaptability.
Technical level is not what it
Technical level of domestic web press is the fastest printer to improve one of the products, especially web newspaper press, the current sequence in the entire product, not only with a small vertical (tower), horizontal , books, newspapers dual-use, printing to paper under the configuration of the printing press, and has achieved its random combinations, to meet the newspaper, commercial color printing expansion, and circulation increased demand. Printing speed is from 2.5 million to 36,000 / hour up to 40,000 ~ 45,000 / hour; print format have more choices now can select the best paper format are 787mm 550mm, 787mm 546mm, 669mm 546mm, 889mm 546mm.
Has been reported that China's medium-sized printing machine market has been occupied by foreign brands, but now started to buy the newspaper printing companies turning to China, currently has three companies to achieve volume production. Medium-sized print on the printing machine speed is far more than the import duty-free line, the printing speed of 70,000 ~ 75,000 / hour, the newspaper printing format is 860mm 546mm.
Domestic newspaper printing equipment technology on the rise, made national awareness of the need to modify the import of duty-free line, which will be medium-sized print on the duty-free line machine increased to 75,000 / hour, to a large print on the duty-free line machine up to 180 000 / hour, duty-free line of commercial web press set at 45,000 / hour.
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