Don't Overdo Your Business Cards
Color business cards are not your personal art projects
, or simple creative printouts. They are precise tools that should perform very specific actions to achieve very specific goals. This means that in your typical business card printing, you should never overdo it. You dont have to print every kind of detail you think you need in your cards. Moreover, you dont have to be overtly loud and flashy in business card printing. Doing so will only make you look like an amateur in your industry.
If you want to make sure that you dont overdo your business cards, here are a few tips that you might want to try out.
Keeping things functional A simple guideline that you can adhere to so that you do not overdo your business cards is to just keep things functional. This means that you dont have to add any kind of special feature unless you really have too. So for example, you should just stick to default or standard options in your business cards. As long as the paper stock is relatively tough and the text can easily be seen and are understandable, your business cards should be okay.
If you need to impress other professionals then use some special inks and nothing more. If you need extra space, go for folding business cards. If you want to advertise with your business cards then print in full color. Add these features only when necessary, otherwise, if you do not really need it, you should just stick to the standard.
Making things respectable Also, to avoid overdoing your design or theme, always try to aim for something respectable. Dont make things too cartoony or too wild. Most businessmen consider this in appropriate and will not respect you as a legitimate business contact. Make things respectable by just using simple, clean and respectable designs or themes. Simple one or two shade color schemes and black text should usually be okay. Stay away though from vibrant colors and frilly or wild design features.
Keeping that professional aura Try to remember as well to always keep a professional aura about your business cards. You should easily see what looks professional and what looks plain old amateurish. For example, amateurish color business cards will have lots of little images and wacky fonts. A professional color business card on the other hand will always use formal looking fonts that are easy to read with images that are small and subtly enhance the overall layout. Usually the professional business card looks clean without any kind of clutter. Try to achieve this always with your business cards.
Subtle creativity I should tell you that you do not have to limit your creativity though. You can still be creative whilst still not overdoing the design of your business card. You can do this by subtly adding creative elements into your business card design. A watermark of an image or logo for example should be a nice and subtle design detail. You can also use things like metallic inks, or you can even use special textured business card paper stocks that add some personality to your design. As long as you use only one or two of these special details you should be okay. Dont use a lot of these design details though since it will look undoubtedly bad and overdone.
So that is your path to better business cards that are accepted by professionals. As long as you do not overdo them you should be right on track with the goals of your business card printing.
by: Kaitlyn Miller
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