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Dunhill brand development process of casting a century legend (Figure) - Dunhill, brand history - Clothing industry

Dunhill brand development process of casting a century legend (Figure) - Dunhill

, brand history - Clothing industry

When the young Victorian racer finally able to really have a free hand, will be driving to the extreme, to enjoy pleasure, crazy and exciting time, as the drive for service became a problem, with some special needs clothing. The Alfred? Dunhill is to provide them with the people of this equipment.

HC Apparel Network From Alfred? Dunhill 100 years ago to open his first store car accessories products since the beginning of the twenty-first century, the international automotive events sponsored by such fearless spirit of adventure runs through the Dunhill Development throughout history, and become the style and characteristics of Dunhill.

Dunhill logo The spirit of adventure combined with luxury Dunhill created a unique understanding of today's brilliant.


A history of adventure and luxury

"Dunhill motorists to" the young Alfred? Dunhill for the company name from this great cause started in the early twentieth century London. At the time, driving only a few leisure and entertainment the way, these people usually the son of wealthy, adventurous nobility, or those rich and unruly behavior of the people.

When the young Victorian racer finally able to really have a free hand, will be driving to the extreme, to enjoy pleasure, crazy and exciting time, as the drive for service became a problem, with some special needs Clothing . The Alfred? Dunhill is to provide them with the people of this equipment.

Always Luxury 1902 summer, in a very stylish ConduitStreet Alfred Street opened a flagship store, and soon was a great success. Followed in 1904, Dunhill International held at the Crystal Palace clothing, fabrics and Textile Commodities Fair to win the "driving-specific clothing," the gold medal. Dunhill opened two shops in London was named as the "car drivers tailor."

The early twentieth century, rich and luxurious car drivers who are driving to have a dress Dunhill proud. Dunhill luxury to take a direction that the world there are always some people willing to excellent quality products to incur additional costs. He said: "If our products can fully meet the expectations of upper class, as opposed to superior quality, the price is not so important."

Dunhill has a loyal and valued customer base, each of them is the leader in fashion at that time. The list includes: King Alfonso of Spain, Norway, Duke of Kent, Siam (now Thailand) King of Egypt's King Farouk, the Netherlands Prince Bernhard, Prince of India, and Somerset? Somerset Maugham, Oliver ? Hardy and so on. Almost everyone loved Dunhill perfume, enjoy Dunhill cigars, Dunhill watches also hope to know the time, with a Dunhill pen and stationery to write friends and family.


Dunhill during the war's most famous customer was the British Prime Minister Winston Churchill. After the war, many Star Dunhill customers also joined the camp. Today, people can see these celebrities star in Chartwell favorite products are a unique antique style.

Dunhill in the United States has made remarkable achievements in the Rollagas Dunhill lighter is "Elvis" Elvis's favorite.

Adventurous

Alfred customer consumption in psychological speculation is an absolute genius. More importantly, he was driving a loyal fan, even a bit fanatical. In 1903, Alfred result in Cobham's Portsmouth road far more than 12 miles per hour speed limit on the speed of driving his car was caught by the police deDion. Because of this incident, he invented the controversial "police probe." This detector from the outside like a cross between goggles and binoculars driving the transition between the products. There after it, even posing as police gentleman, car drivers can also be discovered in the half-mile outside of their presence. In payment for such excellent service after 42 or 63 shillings, the early twentieth century Oil Giants have ample time to enjoy to enjoy the driving pleasure.
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