Fashion design is not just a scope, which is started in London
Fashion design is not just a scope, which is started in London
"At the time of the Chinese Embassy and the British Ministry of the Interior to find me because I was the only Chinese designers, they asked me to Ms. Hu could be a conference. That conference, people who work in the field after more than 50 people, but to the scene to watch but not to 20 people, Replica Coach Handbags and live very strict. "Liu Huan impressed about it," I am honored to meet his wife, and the exchange of gifts, I gave her a scarf. "
Send him a gift for Ms. Hu, completely contrary to his expectation. "I was turned away when there is staff stopped me, and Liu Huan Do not go, his wife a present for you!" Said Liu Huan, the gift is an antique jewelry box.
Fashion design is not just a scope, which is started in London, Liu Huan experience. His studio in Hoxton fashion show when preparing their own sets of models walking the interview; the just-concluded conference in London, he has with his sales staff to see buyers in Paris to promote his next season's clothing. Just over 30-year-old Chinese young ambitious plan their next stage, in addition to entering the London department store Selfridge, Liberty, also the most discerning boutiques in Paris Maria Luisa.
"I have planned for 2008 Olympic Games return to China before. That time wanted to brand Chris Liu to the international market." Plan as changes quickly, even now Liu Huan already have Chris Liu Women, and Chris & Tibor two by the European market acceptance of the brand , plans to enter the Chinese market has also repeatedly been stranded.
"It still needs a solid line market." But he has been concerned about China's changes in this market, the Chinese people support the brand is an international luxury brand, and his very real consideration. "It is mainly a solid London, New York, Paris, Japan, the first-line market, then after the opening up of our second-tier markets. But our goal is to not change, enter the Chinese market is our biggest goal."
Look forward to more Chinese designers in Europe
With many international well-known Chinese designers are using Chinese elements in the design is different from the couture Liu Huan appear to be more international.
"A lot of people say, why do you not see the design elements of China? In fact, I think it should be there. I like beautiful things, I like the positive things in the Chiang Kai-shek, the things I do not like asymmetry. In fact, on this point is China, because many British designers like to do asymmetric. "Liu Huan said," I design to adapt to a wide range, in addition to Asian girls, many girls also like the European. They are generally 30 years old succeed in the professional upper middle class wife. "
However, in the UK alone has also been working hard Liu Huan many Chinese actress's help, designer handbags to take care of. In his own words, "I have a lot of Muse."
"Domestic like Maggie Cheung also through our women, and Shu Qi. Some is because our public relations company to do publicity. But like Maggie Cheung and store information that we do in France, she felt that I as a Chinese designer, I am also a comparison of support. "Liu Huan said," Vogue editor of the Chinese version of Tommy, every time she went to Paris, Milan Fashion Week, would tell me to wear to a few pieces of clothing. She felt it was her duty to promote the Chinese background of the designer in Europe work. "
"For me in Europe is very lonely because not many Chinese designers in Europe, many Chinese designers in New York. New York, a gang of Chinese designers, and you all know, but rarely in Europe. They have formed a climate, I hope the next step in Europe can be more Chinese designers. "
By chance, the original designer of women has been doing Liu Huan male high tide began to develop brand Chris & Tibor. "It was probably three or four years ago, when I was going to the gym, but can not find a suitable bag. I told our technology division, said, give me a bag to the gym to use. Because I am very picky, that the market The bags are ugly. "Liu Huan, tailored for their own a purse. Results do a good job after his friends are like, including Tibor all hope that he do one another, so he made a series.
"Very occasionally, this series is Japan, Hong Kong buyers bought. A year later, we made this bag to re-assessment, the creation of Chris & Tibor the brand." Huan Liu said, but because it is the women's designer University, also studied fashion design. Never studied design in his bag, first do not understand anything.
"Women initially thought to design jewelry from the design is overkill, and now three or four years down, I think this idea is wrong. You look at some brands, like Prada, LV, Hermes, are bags started. This is a channel for brand development, and in fact there is no conflict of my women, but rather mutually reinforcing. "
"I like fun things." Liu Huan, described him as a design concept, "If 10 people face my design, I hope to have 7-8 people will say, I'm going to wear it, back it, I do not want to fall over, we said good-looking, but no one to wear it, back it, I think it is wrong. I have to go to understand who my customers, replica handbags I must let out my designs have a certain brand of customer base, understand what another person. "
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