Financial Planning Is Relationship Building

Financial Planning Is Relationship Building

It is very rare that get rich quick schemes work. This is why financial planning should always be treated as a long term campaign. This doesn't mean that all your financial planning efforts should be geared for your retirement. You should have milestones along the way so you enjoy your riches throughout the course of your life.

For this to occur though, you need to choose a financial planning group that understands you. You, your goals, your situation and all the possible ways of getting there. A financial planner must be a relationship builder. Not only must they establish where you are at the beginning but they should also keep track where you are at any particular time of your life.

If you have lost your job, have had a promotion, are expecting children, are moving house, your financial planner should know this and potentially counsel you through each situation. It is easy for a client to succumb to the temptation of television advertising or glossy magazine editorials about the next great investment. A great financial planner will take this information in account and review your financial plan accordingly. Review periods are important in the relationship building exercise for exactly this reason.

Let's not forget ten years ago, mobile phones and laptop computers were rarities even among businessmen and countries like India and China had no global impact. The world changes fast and we take note. The financial planning industry is increasingly aware of this and knows that to maintain strong relationships and maintain business it needs to adapt.

Financial planning is becoming a more web savvy industry with more newsletters, more reports and more commentary being issued than ever before. Financial planners realize that the public are listening to commentators they have no rapport with. If they did the same thing, the audience is more likely to listen because they know them. If a relationship is there to be built then build it. This can only benefit financial planners and the public alike.

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