Fundamentals Of Seo Solutions - Valuing On Page More Than Off Page

"An online business will succeed if the website is content-rich

. Its design, functionality, and high-quality content are essential to present potential customers with pertinent, detailed information about your business, as well as its products and services. The truth is, your website is truly essential to the success of your business. But a website won't be enough because you need your customers to visit your site. The 'build it and they will come' concept doesn't always work in the world of Internet Marketing. You will need a strategy known as Website Search Engine Optimization so that you can drive customers to your site, thus, the chances for increasing sales become higher. Others simply refer to this as SEO.

According to recent data, 90% of all website traffic is generated by the major search engines. Having your website optimized with on page and off page SEO is needed if you want your customers to find you in these search engines. Building a website isn't enough to get you on the SRPs. So, what can you do to ensure your website isn't lost in the sea of other websites? SEO is the answer.

Search engine optimization are strategies that can help your website get ranked in search engines. This enables potential clients to find you when they are conducting a search on Google or one of the other major online search tools. Customers today have become wiser when buying something. They do a search about that product or service and what they'll find out will determine whether they will purchase it or not. Now, are your customers finding you? They probably are not, if you aren't using SEO.

SEO is done through the use of on-page and off-page SEO factors.

What is on-page and off-page SEO?

*On-page SEO factors involve the use of key elements and keywords within your site's text, title and headlines. These on-page factors normally involve the keyword in the title, keywords within the headlines, and within the text.

*Off page SEO involves back linking to sites. The links should lead the customers back to your webpage. Basically, search engines like Google are 'asking' other websites what your website is about and don't trust what you say your website is about.

Though the two SEO methods are effective, but daily off page SEO is what you will need to get high ranking in search engines. When you get high ranking, you will get high traffic. High traffic means more sales. That's the ultimate goal of any website, after all.

by: Greg Pierce.

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