Get Results In An Instagram

Humans, by nature, are visual beings

Humans, by nature, are visual beings. Photographs, especially on the web, attract more users than text-only posts or tweets. Just look at one of the hundreds of studies conducted that examine what online content users engage the most with. Photos allow messages to come across clearly without having to be deciphered like lines of text would. As such, more and more companies are turning to photo-based social media sites, like Instagram, to expand their social media influence and company brand awareness.

the numbers dont lie

Relatively speaking, Instagram is the new kid on the social media block. This social networking rising star has jumped to almost 100 million users since its inception in 2012, reporting more than 80 million users as of July. In fact, in a study conducted by All Things D, more users displayed activity on Instagram than Twitter in August, a difference of 400,000 users. Still not convinced for your company to jump on the Instagram bandwagon?

more than just pretty pictures

Instagram allows users to upload photos from their mobile device, apply one of many filters and share it on their profile. More importantly, Instagram offers users the option of sharing their newly filtered photo on other social networking sites, such as Facebook, Twitter and Tumblr. Because of this, millions of Instagram photos are shared on Facebook every day. Photos that are shared on these other networking sites give Instagram users more exposure and, thus, expanding a users online presence. As a result, more and more companies are generating Instagram profiles.

By sharing your companys Instagram photograph on your companys Facebook or Twitter timeline and taking advantage of this unique ability to connect, you are creating a new way to connect with your target audience. In essence, you are also inviting your already established following to follow you on yet another social media platform.

from mobile to web

This past week, Instagram announced its plan to take the mobile-only site to the web. Users will be able to access their photos, view the photos of people they are following and edit their profiles from the web. These newly implemented profiles follow a similar structure to both Twitter and Facebook. But, what does this mean for your company?

The online Instagram site opens up a new door for companies to expand their social media marketing influence. The new web profiles make it easier to discover other Instagram users profiles. Likewise, other Instagram users and even those who do not have an Instagram account can easily access your profile and links to your companys social media sites or website. Companies can also add a link on their other social networking sites, like Facebook or Twitter, that connects their social media following the new Instagram online profile. This allows users to view photos and invites them to follow your company on the Instagram app. While this web integration is still in its beginning stages, it offers a new platform to connect with Instagram and Internet users alike.

Instagram offers companies more than just an app that produces creatively-filtered photographs. If used right, the social networking site can increase a companys brand exposure and further amplify their social media imprint.

by: esdResults

POST COMMENT

Blast Out The E-mail Competition How Estate Planning Lawyers Help Their Clients Hot Springs At Cameron Highlands Finding A Local Moving Company For Your Crosstown Move The Killing Fields Of Phnom Penh Six Things To Remember When Generating B2b Leads In Australia Tummy Tuck Talk - Ready, Set, Go! Munnar Is An Wonderful Location Located In Idukki Region At 6000 Ft. M&a 2013 The Year Of Living Dangerously Monetizing Properly Really Can Increase Your Earnings How Your Dentist Is Able To Replace A Lost Tooth The Best Ways To Farm Gold In Diablo 3 Packing Box Reuse Your Empty Bottles Retain Good