Goods Industry In China Present And Future - Sports And Leisure Industry - China 4d Cinema System

Sports as the basic material conditions to carry out sports activities

, its quality and competitive level and athletic performance has a very direct relationship, it has been attached great importance to sports management. Some countries in the world of sports is also head of the project equipment, equipment manufacturers or well-known dealer, which the institutional sporting goods manufacturing and related to sports development together organically. The development of the project not only provided a strong support conditions, but also to promote the use of project equipment, facilities, marketing direction toward a more monopolistic. In our country, sporting goods manufacturers and sports leadership has no direct affiliation, but with the sports community and industrialization process, a number of projects have been transformed in that direction. Half a century, China sporting goods industry from small to large, from imitation to innovation, from a planned to market self-sufficiency from the closed to the international market, and achieved remarkable success, causing widespread concern outside the industry. However, with the start of Sporting Goods Industry, and to enter the market late, unreasonable structure system, enterprise marketing scale dispersion, degree of standardization is low, because of poor brand effect, to a certain extent, restricted the industry's further development. After reform and opening up, the economic environment at home and abroad has undergone great changes, especially after China's accession to the WTO, China's sports goods industry in the face of unprecedented opportunities for development at the same time, will face severe challenges. Around the following issues related to China's sports industry, on the following personal views and opinions.

I. Development of China's sports goods industry

Sporting goods industry in China is an emerging industry, neither the formation of pillar industries, has not become the leading industry, but it is a great market potential, particularly strong social function, there is likely to become major one export industry. Generally speaking, the sporting goods industry rely on two conditions, one national sports development, the second is the country's economic prosperity and improvement of living standards. Modern sports has been a hundred years, but the real rise of sports in our country but more than 50 years. In poor and backward old China, a handful of wealthy sports entertainment "patent", so there is no one decent in the national sports equipment factory, not to mention the formation of sporting goods industry. After the founding of new China, the Party and governments at all levels of care and support, China sporting goods industry with the development of sports has undergone a qualitative leap, to the mid-70s, China in Beijing, Tianjin, Shanghai and Guangzhou, black five sports hundreds of home production base of basic formation, Beijing, Tianjin, Shanghai, and Guangzhou sporting goods supply system is improving, which meet the needs of the national sports development, to promote the rapid development of Chinese sports played a positive role. Sessions of the party, our country sports workers closely around the Party's economic work this main line, together with relevant departments in the sporting goods research, development, production, sales, and cultivate the market, and promote the industry development of a begin a new series of questions on the practice and exploration.

(A) the establishment of the China Sporting Goods Federation, to gradually change the trade management system

From the early days of the party's first Plenary Session, in the last 30 years, China's sports goods companies are mostly small plants under the light system. With the development of market economy, these enterprises from product development to distribution, and have already meet the new situation requires. Sports development and the growing social needs, so that a large number of joint ventures, wholly-owned, collective, private and individual enterprises stand out in a very short time, an inter-system, the coexistence of multiple economic systems of China sporting goods industry to grow. At the same time, a sporting goods companies and users to harmonize the relationship between guidance and service functions with multi-sectoral and inter-system, community organizations, led by former National Sports Commission, textiles, light industry, weapons, chemicals, knitting department stores, import and export and other units to participate in the China Sporting Goods Federation approved by the state in 1993 established the World Federation of Sporting Goods Secretary-General attended the inaugural meeting.

by: gaga

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