Guinness: The Authentic Irish Brew

One popular tourist destination is the Guinnes brewery so that they can see the entire process and sample the popular beverage

. Irish beer and spirits are served in all of the bars and pubs and also in a lot of food dishes. For example you can get stew made with Guiness, you can get stout baked into cakes and cookies and made into dipping sauce for little appetizers. It is really the flavor of Ireland when it comes to alcohol and its associations.

So, if you were wanting to have a bar somewhere else in the world that had that real Irish atmosphere, you would really need to have Irish alcohol available, and you would be able to do this only through Guinness pub designers. If you do not serve Irish alcohol, the bar would be but a pale imitation of the real thing. But, you might say, it is available worldwide. A bar owner could simply buy it at the local liquor supply store and sell it right next to the other beers and ales his customer may want.

But no. That is not true. Guinness bar designers know that it is best when served on tap, poured carefully into large mugs, and then served at room temperature. This allows the carmelized deep flavors to really be enjoyed as it was meant to be.

But getting the port actually on tap in a particular bar is not just a matter of purchasing it, as Guinness bar designers know. The brewery is very particular about who they will allow to sell their beer that way because they want to make sure it is served correctly. Guinness pub designers will work hard to meet the companys very strict standards so that the pub they are designing will be certified as able to do so.

This is not an easy hurdle to jump over. In fact, very few Guinness bar designers are actually in existence. However, if a bar really wants to provide its customers with the truly authentic Irish pub experience, the owner will definitely want to track such a company down and consider allowing them to help them design and furnish their pub as well as train their staff on the finer points of serving alcohol, which takes a delicate touch and a certain style.

Guinness pub designers will work at getting the pub designed to the specifications as well as continuous education so that the customers coming into the bar will be able to enjoy your pint the way it was meant to be enjoyed when it was brewed in Ireland.

by: James P Martin

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