He Jinbiao: Union ink quality as you would like to do first - Union, ink, screen printing ink - HC m

He Jinbiao: Union ink quality as you would like to do first - Union

, ink, screen printing ink - HC m

In HC Network "2005 Screen Printing Ten shops specially selected Indian Industry "series of activities, Zhongshan Union Ink Limited online shop was named "Top Ten Features shops."

Zhongshan Union is engaged in printing ink printing ink manufacturing R & D company, its general manager Mr. He Jinbiao created in 1981 in Singapore, "Singapore and the Union Ink Co., Ltd" specialized in the production Screen printing inks , The product is divided into ten categories more than 50 varieties, users in Asia, Europe and the Americas and other regions.

1997, the Mr. He Jinbiao to overcome many obstacles, successfully registered in China, "Fraternity" and "UNLIAN" printing ink mark, and Zhongshan in Guangdong set up a "Union Ink Co., Ltd. Zhongshan", as "Friends of the United Ink "in China flip a new page.

Recently, the HC mesh screen printed special channel called the Zhongshan Union Ink Co., Ltd. He Jinbiao general manager warmly received us, and we talked about the Union with the ink and printing ink markets are some of the problems.

Union Ink Co., Ltd Zhongshan General Manager Mr. He Jinbiao

HC Network: Congratulations on your first online shop won the HC network, "2005 Top Ten Features screen printed special shops." Faced with competition in the fierce market competition, your company is to maintain its advantage, receiving the majority of users?

He Jinbiao: Union ink required in addition to the production market for general purpose screen ink, but also the needs of our customers to provide tailor-made for the products, in particular the lack of domestic and imported ink currently only have some of the species. Union Ink hopes this way to improve the grade of products and positioning, through this marketing strategy, an enterprise needs to achieve those characteristics, enhance the loyalty of our customers, thus ensuring the steady development of the company.

HC Network: Union with the standard ink detection means, is Asia's first ISO-9001, and also through the IQS-9000 standard certification Screen Printing Ink manufacturer. Union's products and other similar products different?

He Jinbiao: In China, the main objective of the present and the Union is in the field of high-end market, the main development and production both to meet Public Technology, but also has characteristics of products. Our company like to develop some valuable product, for example, some products have their own unique requirements, we according to customer requirements and achieve product features. As long as we are unique, our products can be in the technology and performance advantage. Union therefore love to provide our clients personalized ink. I am always stressed, and all users "as long as technically you need, we try to do."

HC Network: Based on the future Chinese ink The market's optimistic estimates, Dainippon Ink & Chemicals (D IC ), Toyo Ink, Seiko and other multinational companies have to expand investment in China. Foreign investment poured into the ink industry in China only allows an unprecedented increase production capacity, exacerbated by competition in the market. Union ink how to deal with competition, maintain strong market competitiveness?

He Jinbiao: Big business, whether money, or the strength of talent than to us. Their basic orientation in the large and high-end market, through strong research and development efforts leading to the most advanced elements of ink. Union ink according to the needs of the domestic market, and strive in quality and performance with them side by side, based on the domestic than they are because of our early, so obvious in many ways has more favorable factors than their advantage.

HC Net: China is now the world's fourth largest producer of printing ink, which printing Ink Factory Families with more than 400 small and medium enterprises located in the country, but no one's production and sales could reach 1% of total production. How do you evaluate China ink market? Do you think the future development of Chinese ink market trends?

He Jinbiao: Screen printing ink in the ink market is relatively small, a branch of the current domestic printing ink market in quality and price are still rather confused, not a lot of compliance requirements, such as environmental protection. So I think the domestic ink market enterprises still need to unite the industry, coupled with government support and guidance, by themselves, in technology, environmental protection, among others, towards a higher and better direction.

Additional Words: Through brief exchanges, we came to feel that Mr. He Jinbiao not only the "Union Ink" into China, and also "excellence, integrity world" business philosophy into the company, efforts to develop special products, but also to protect each an agent and the user's interests. If domestic companies are able to ink a long-term development of faith, and work together to maintain the healthy development of the market, China may ink industry will truly become an international leader. [Key words]: Union Ink Screen printing inks Comment Large In Small

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