Hop Aboard The Magical Train - 'the Polar Express' I Mean

Did you watch "The Polar Express"? Chris Van Allsburg's precious children's novel

, published by Houghton Mifflin, reflects the real character of the holiday season. It is a time of wonder, of enchanting discovery, of boundless captivation.

The actual inspirational tale will become even larger than life with the theatrical release of "The Polar Express." The film, from Warner Bros. Pictures, stars the Academy Award-winning team of Tom Hanks and director Robert Zemeckis. Now, fans of "The Polar Express" may take home some the story's magic with exclusive gifts from Hallmark Gold Crown stores.

"'The Polar Express' is such a classic Christmas story, it seemed appropriate that Hallmark Gold Crown stores, an established holiday destination, serve as 'The Polar Express' headquarters," said Greg Raymond, vice president of license acquisitions at Hallmark. "The one-of-a-kind Hallmark collection truly brings the traditional tale to life."

In the film, a young boy who would like to have faith in Santa, regardless of what the doubters say, is given a surprise train ride to the North Pole. When the train reaches its destination, Santa himself materializes and offers the boy what ever his heart wants. In the end, the boy learns that the wonder of life never fades for those who believe.

Fans can really feel the enjoyment from the movie with items from Hallmark's collection, for example a geniune reproduction of the bell Santa gives the boy as the "first gift of Christmas."

Made available in the selection are copies of "The Polar Express" book, Keepsake Ornaments, photo frames, gift-wrap, a tea-light holder, stocking holders, greeting cards and partyware. The variety of presents in the collection will delight even those not so familiar with "The Polar Express" tale.

"Hallmark has a lengthy history of celebrating warm holiday traditions and these traditions are completely in sync in what 'The Polar Express' symbolizes," said Karen McTier, executive vice president of domestic licensing for Warner Bros. Consumer Products. "Now moviegoers can take a bit of the motion picture magic and enchantment home with them.

by: Gerald Owens

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