How Locket Pendants Increase A Jeweler's Profit Margin

The wonderful thing about locket pendants is that there are so many of them to choose from

. With the challenging economy we're currently dealing with, it's possible we could see more thanks to jewelry hobbyists who are making their own as a way to earn additional income.

Truth be told, locket pendants or any type of pendant for that matter can transform an common necklace to a stunning piece of jewelry. Put another way, taking something good and making it even better. Many consumers would willing to buy a simple sterling silver chain for a modest price. But if that chain was made unique by coupling it with a charm of some sort, then suddenly you increase its value because people like things that are unique. This is why amateur jeweler's would to well to consider tapping into this market to meet the demand.

One characteristic to consider is that this has to do with what people are willing to pay, so you don't want to begin by making too many extravagant pieces unless you are assured of the market's tolerance. Many people want unique, high-quality jewelry that is to say a necklace that looks nice as is, but with something unique about it, and is ready to give as a gift.

Depending on the style of necklace and material used, some people are willing to pay a lot of money for their necklaces indeed, they practically expect to, and would be suspicious if they were not pricey. But the people who buy charms to personalize their own necklaces are looking to purchase a necklace that is affordable, perhaps even at a discount, then pay a little more for something that they can use to make it personal.

In the economic climate that we're in today, it's important to get creative about making money outside our regular day job. This is why some home-based jewelers are taking strides into providing unique and well-made works of art. They start out by making them as gifts for friends and family, then word-of-mouth increases and before they know it they turn a tidy profit.

If you are a jewelry artist, you may be pleasantly surprised to find the ways you can boost your sales by adding locket pendants. The best is when you come up with something that you know that no one else would have thought of before. Then you truly have something unique!

by: Mark Sierra

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