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How To Build A Great Graphic Design Portfolio

Anyone who wants a job in graphic design will absolutely need to have their own graphic design portfolio

. This is a combination of samples of work that showcase various skill sets and achievements. In a way, it's like a three dimensional resume. Before anyone wants to hire a graphic designer, they will first want to see how good the designer in question is and that is the purpose of a portfolio. It is therefore imperative that it is done well as it will mean the difference between gaining clients and not gaining clients.

First, be sure to choose a portfolio case to begin with. This is the first impression a client will get, so make it a good one. It's also a good idea to put the contact details on the outside should it get lost or misplaced. If looking for local clientele, it's a good idea to advertise that on the outside of the portfolio so others will see. For instance, if one was a graphic designer in Vancouver, they ought to put that on the outside as a form of advertisement. They could show off their logo design in Vancouver while making a fantastic first impression with their beautiful portfolio case.

Next, it's very important to maintain consistency with the articles that are placed within the portfolio. Depending upon how designs are framed or displayed, it can have a cohesive or a chaotic feel to it. Clients are put at ease with a designer that is organized and it's important to display consistent organization in the display of all articles within the portfolio.

The order in which items are placed is very important. There should always be a method to the order in which items are shown. People typically tend to remember the last picture better than any of the rest. Strangely, after the last picture, the first is most memorable. Everything in the middle often fades. That's why the order of placement is so important. Place the most impressive pieces at the beginning and at the end so they'll make a stronger impression.


Some pieces of work require a little bit of background history or explanation to explain the real meaning behind them. It's always good to tell stories and label correctly in order to enhance communication and understanding. People don't only want a graphic designer who is talented, they also want one that can communicate ideas and understand what the client will want. By providing explanations with various work samples, it shows that ability off and can really make a great impression. Indeed, there are several things that can be done to make a great graphic design portfolio.

by: Art Gib
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