Check your air pressure regularly. Referring to the guidance pressures in the manual, this will give you better fuel economy and will keep tread wear even. Rotate the tyres every 7,500 miles to reduce uneven wear. This will massively increase the life of your tyres. Ensure you brake smoothly and evenly to minimize brake disc damage or skidding which will greatly reduce the life of tyres. You should also take care not to bash the tyres when parking. With care and attention, you can greatly increase the life of your tyres.