Now that you have decided you could use vinyl banners how do you choose the right one for you.
Firstly, where do you plan to position your banner? Is to be outside or inside? How much space can you allow? Another consideration is what you want to say with your banner. Will it require a horizontal or vertical display?
So you know that you want a horizontal banner and it is to be positioned outside. vinyl banners come in different qualities so it is important to take into account certain factors. If your banner is going to be outside for some time it will need to be very durable. The heavier weight vinyls are probably more suited to this application. Also, check out the inks that the manufacturer uses as some fade. Some banners are specially designed with pre cut slits to allow the wind to go through rather than rip your banner apart. When choosing your position for the banner, obviously you want it where it will attract the most customers, but if possible, consider if it will face south and get a lot of sun or be in a windy place as this will affect its longevity.
If you want banners inside they do not need to be heavy weight ones. You might want vertical banners for a temporary promotion in which case a banner on a collapsible stand may well do the job or you might prefer the retractable type of stand that are ideal for exhibits and conventions. You may want a more interesting back drop to your stand and you can get a banner that will give you a large surface display area.
Whatever type of banner you choose it is important that you get the maximum visual effect with it. You can usually get pre designed banners for most normal events like for a sale, for instance. To make your banner stand out and be different from the competition you can customize it. Using graphics relevant to your company will make your banner individual. You can use your own photographs or you can get help from the banners company who hold a library of graphics that you can choose from.
The only thing that can hold you back is the limitations of your imagination!