How To Increase Link Popularity
There is a term used in the optimisation industry- content is king
. This is very true. SEs (Search engines) love content, especially regularly updated content. With this in mind, you must remember that links are queen. Having inbound links to your website is a very important factor of the SE s algorithms, if you want to increase your visibility on SEs then you must increase the amount and quality of the links that point to your website. For many small to medium companies the cost of paying for a full time link building campaign is far too expensive.
Companies, webmasters and web site owners should be constantly trying to improve link popularity (inbound links to their website), an increase in inbound links will cause an increase in visibility on the SERPs (search engine results pages).
The times of a link is a link have however passed. Reciprocal links should only be arranged with websites that are about the same topic or share similar content. Websites that reciprocate links with websites that are not similar are deemed as artificially trying to increase link popularity by the SEs. One way inbound links are more valuable than reciprocals, and remember that it is the quality of links that also bears more weight. One link from an authoritative site with high PR (Page Rank) is worth many links from that friend of yours that just built his personal website!
Anchor text- This is the word or words that are used to link to your website. e.g. seo consultant is anchor text that actually points to my home page www.goyam.com. This is often called the links title. Use the keywords that you would like a high ranking for as the anchor text.
For instance Smith LTD sell widgets of all shapes and sizes. They would like to rank well for the term plastic widgets. They start submitting their website for inclusion in free web directories. When asked for the anchor text or links title during submission it would be far more beneficial to use the text plastic widgets rather than Smith LTD.
With all this in mind you should start your link building campaign as soon as possible? Google will spider links to your website several times before accepting their importance, this process is known as waiting for the links to mature. This can often take several months.
So, here are my top 10 ways to get inbound links to your website.
1) Submit your website to free web directories. (Make sure you submit to the right category).
One of the most important free web directories to submit to is www.dmoz.org (the open directory) DMOZ is used by Google for all of the contents of their Web Directory. Many SEs and directories also use DMOZ results for their directories. Google also gives a link to your site from DMOZ a lot of credit. Beware DMOZ is edited by humans and getting listed can take anywhere from 1-18 months, so the sooner you do it the better!
2) Submit your website to premium & paid web directories. (Make sure you submit to the right category).
3) Request website visitors link to your site.
Visitors to your website are there because they are interested in the content/products/services of your site. Ask them to link to your website, webpage. You can even supply the HTML code for them to link to your website. E.g. if you would like to link to this page please use the following code:
4) Write and distribute articles.
Write articles about your product & related services then submit them to article distribution websites. This is a very effective way of getting inbound links. The idea is you place a link to your website at the bottom of each article, then when webmasters use your article as free content for their website they must include the link at the bottom of the article.
5) Exchange links with other similar websites (reciprocal linking).
6) Contribute in forums.
Many forums allow you to place a signature at the bottom of every post. Place a link to your website with the use of anchor text and gain a link for every post you make. Also you may post links to your website in the main topic part of the forum. Do not spam though- Only post links when it is appropriate. It is better to be a good contributor to a forum than spam the forum with un relevant links.
7) Create a blog.
Create an informative blog about your product or services. Bloggers are linking fanatics. Get other bloggers to link/reciprocal link to your blog and then place links from the blog to your website.
8) Answer questions in Q+A websites.
It is easy to answer questions in places like Yahoo! Answers or Google Groups and provide links to relevant resources. (e g your website!)
9)Paid Links.
Some websites allow you to buy links from their website for a specific length of time.
Generally this is done from websites with high PR (Page Rank). And the purpose of it
is to increase a websites Page Rank.
10) Develop an easy to link to, informative site.
This goes back to content is king. If your website is of high quality, good information with no grammatical or spelling errors then web site owners will naturally link to your site
Increasing results through Geo-Targeted SEO
by: Shinan Govani
Increasing Popularity Of The Best Hentia Anime Series Bamboo Fountain - The Real Reasons Behind The Popularity Of Bamboo Fountains Low Sunspot Activity Equals High Sheepskin Popularity! Rising Popularity of the Fake Doctors Excuse Greek Season 4- The Fight For Fame And Popularity To Begin Soon North Face: Its Origin and Rise of Popularity The Reasons Behind The Rising Popularity Of Nursing Courses Increasing Popularity Of The Leather Beds And Adjustable Beds Chevy grille - celebrate the popularity The Popularity Of Rimless Eyeglasses Collectible Lapel Pins Gaining in Popularity Mounting popularity of granite counter tops The Increasing Popularity Of Paragon Drive Backup