4) Send out surveys- Once a client has purchased a product or even just visited your site, make sure you follow up with them. It is easier to keep a client than it is to get a new one, so make sure you keep in touch. An easy way to do that is ask them to fill out a short survey about their experience (if you really want this to be effective give them something for filling out the survey, anything will work, people love FREE stuff). Not only does this create a sticky factor but will provide you with valuable information on how to improve your site, and your clients e-commerce experience. Remember e-commerce is an exploding industry and is a ton of fun and you can have just as much if not more interaction with your clients through social media. If you have some great ideas to inspire interaction with your customers please share them with us in the comments below.