In this article we focus on using banner stands effectively. Why banner stands you may well ask. These stands are one of the most popular types of display options available on the market; they are most importantly cost effective, portable and versatile to a high degree. Everything has pros and cons and in the case of banner stands the downside to using them is that the majority of exhibitors tend to use them. The obvious question then is how to use your stand effectively so that your company stands out in the crowd rather than letting you blend in with the masses.
You are sure to find the following tips useful when setting up your banner stand at the next event.
We started this article by saying its all in the eye the right kind of graphics is absolutely vital to grabbing and holding people's attention. Go for contrast rather than monochromatic designs; be bold, be adventurous. Colors that contrast are real attention grabbers but don't go overboard. You have to contrast your colors to match and blend and the graphics on your banner stand should contrast effectively.
Visit any trade show and you will soon find that the majority of stands are rectangular in shape how about thinking outside it! There are several intriguing banner stands available so take the time to really shop around.
Hanging banner stands are really out there you can get one sided, double sided or even three and four sided frames. These are sure to be seen from all over the exhibition hall. Don't forget to first check with the trade show office; there may be a rule about how high you can go.
Bigger is not necessarily better focus on catching the eye of your target audience.