How To Write A Killer Sales Letter.

I sit down and look at my notebook

I sit down and look at my notebook. Then, I put myself

into the zone.

Thats how I start to write web copy that sells.

Whether you agree with me or not, your web copy will

determine whether your products going to sell online

or not.

Simple reason. In an offline sales pitch or

presentation, you get to interact with your prospect.

You get to touch him. He gets to see you personally.

But not online. No, no, no. It all depends on the

words on your site. See how powerful words are?

Im not saying Im a guru at web copy. There are many

other copywriters who are far better than me. Many. But

Ive written my own web copy and its selling. And at

the same time, Ive been hired to write for others.

Keep on reading on how I write killer web copy and

you can pick up any of the tips.

The first part to write a copy, you MUST be in the

zone.

What the heck is the zone? The zone is like the

mood. You see, writing a great copy is like an artist

painting a beautiful picture. When you are in the

zone, your hand cant stop typing and your mind

keeps on coming up with amazing ideas to write.

Like, Im in the zone when I write this article.

How to be in the zone? Im not sure how you can

achieve that, but for me, I put in a lot of passion to

write a killer copy and I look into the future to see how

this copy will sell like crazy.

Thats how I get into the zone.

Once you are in the zone, keep on writing. Dont stop.

Even though, you know you are writing wrong grammar or

putting in weird ideas. Just keep on writing.

Then, after its finished, read it all over again.

This time, youll pick up the mistakes and youll add

in more ideas. Continue doing this until you are

satisfied with your work. Finally, edit your work.

When you start your copy, your headline is one of the

most important parts of the copy.

Some copy writers write tons of headlines before they

start. For me, Ill write about 5 headlines and read

it over several times. Then, Ill pick the best and fine

tune it at least 5-10 times before I decide to use it.

One more part of writing copy; dont feel bad

borrowing some ideas from successful copy youve

seen.

Get a swipe file of the best copy you can find.

And the last thing you need to keep in mind when

writing a killer copy is this:

Whats the end result the reader will get if they buy

from you?

Your copy MUST sell hope and benefits to the reader

if you want them to buy anything after reading your

copy.

by: sidharth

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