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How to Create Effective Facebook Ads - 12 Golden Rules

Facebook ads allow you to set up a highly targeted ad campaign that will bring hundreds of new visitors to your site.


But you have to remember that Facebook is a social networking site and to be successful with your ad campaign, you need to be aware of a few do's and don'ts. So, in this article I am going to run through some of the golden rules on how to create effective Facebook ads. But first off, here is a short reminder of the....

5 Reasons Why You Should Advertise On Facebook

1. High quality, targeted traffic: Ads can be targeted....


according to peoples likes and interests

at specific age groups

by location - country, state or city

by language

at people connected or not connected to specific fb pages, groups or applications

at men or women, or both

according to people's relationship status or birthday

according to people's education, college or major subject, or their workplace or organisation

2. Cost Per Click is less than on Google AdWords

3. There is Less competition and your ads will be shown

4. People are spending more and more time on Facebook and are therefore more likely to see your ads

5. Rules are far less rigid than on Google

Golden Rules For A Highly Effective Facebook Ad

Your Ad should be engaging and attention grabbing, but without being unduly sensationalist.

Your Ad should promise something of value. Think of your target audience and aim to fulfill a need they may have or deal with a frustration they may be experiencing

Ad cannot be shocking or offensive

Image is a must. Your image should tell a story, be relevant and attention grabbing. Tests have shown that pictures of smiling females get more clicks

Headlines in the form of a question have been shown to be highly effective

Only use capitals where grammatically correct. Capitalising all words in a header as you would on Google AdWords is not acceptable. Nor is typing an entire word in capitals, such as "FREE". But sometimes you can get away with it, so it's worth playing around

No incomplete thoughts. Sentences need to be complete.

Do not use repeated punctuation marks. So "a sentence....." or "a sentence!!!" is not acceptable

Do not use of incorrect spelling, slang, abbreviations or symbols

Your landing page should contain value driven information in text or video. Do not use company landing pages.

Consider advertising your Facebook page. You can even create a capture page on your Facebook page. Advertising your Facebook page offers the advantage of cheaper clicks and you get viral traffic. If someone "likes" your page, it will also gain exposure to all their friends and you will get some free visits and hopefully more "likes"

Set your daily budget according to what you wish to spend - Facebook will deliver, so there is no need to inflate your budget

Follow these simple rules on how to create an effective Facebook ad and you are sure to have no problems getting your a

Now Pay Close Attention --

On the next page you will take a sneak peak at the upcoming secret system release for driving herds of targeted traffic to any site, affiliate or product and dump wads of cash into your bank account using this hidden facebook secret

==> Dumb kids on Facebook make $119,833.57!


So if you want to take a behind the curtain pre-release look at the facebook secret that is about to shake the internet to its core then I strongly recommend you read everything on the next page before it's too late!

Visit this page ==> Dumb kids on Facebook make $119,833.57!

How to Create Effective Facebook Ads - 12 Golden Rules

By: moton lege
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