Improve Customer Relationships With Order Taking Service

One of the recent additions to the range of call center services being offered today is order taking

. The ascent of the telephone as the primary instrument for communication has made telemarketing a larger sector among today's leading industries. Mobile phones have become consumers' immediate access into requesting and ordering products and services they require with more convenience and efficiency. This is why inbound call centers are being hired by large takeaway food chains and companies that deal with fast moving consumer goods (FMGC). Business owners prefer highly skilled professionals to take orders for them rather than have their receptionists or managers perform the task. The telephone answering system is what sets a developing business apart from a struggling one. Service-oriented companies know that the best way to maintain customers is to give them more attention hence, the use of an order-taking service plays a major role in making this happen.

A good example of the benefits of order-taking service is a restaurant chain that hired a call center unit to specifically carry out order-taking tasks on their behalf. With such a service in place, the restaurant managers or the waiters do not have to do the job themselves especially during a busy day. They are more productive doing what they do best and they no longer have to bother themselves with taking orders and doing other things at the same time.

Some business people still think that the older methods of receiving orders will work just fine and they can operate their businesses using the same old procedures. What they fail to realize is that customers are increasing faster, becoming smarter and demanding for more. Companies have to provide improved customer service to make their brands stand out from the rest. Using an order taking service allows businesses to manage customer orders professionally and efficiently. This makes customers feel valued and well-taken care of.

There are other benefits companies can get from hiring a professional order taking service. Apart from being able to give customers more options, businesses also have options to provide value-added services and expand their offerings. They can maximize their order taking service by providing variations of their current products or services. This is known in the telemarketing industry as cross selling or up selling. With a team of professional telemarketers, this can bring in more sales for businesses.

Order taking services help businesses enhance their relationships with customers. In surveys conducted on fast food chains alone, it has been reported that companies lose customers because orders-taking processes are disorganized and orders were messed up.

Inbound call centers that provide order taking services have professional telephone representatives who are fully trained and able to handle orders using state-of-the-art systems. This eliminates the likelihood of mishandling orders. There are procedures to follow to ensure that orders are received correctly and processed promptly. This results in well-organized order taking operations. Customers get exactly what they requested and avoid having to correct or repeat an order. With order-taking services, businesses generate more income and customers remain satisfied.

by: Anne Geller

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