Increasing Traffic With Article Marketing Through Article Directories And Ezines-Top Ranking on Search Engines

Increasing Traffic With Article Marketing Through Article Directories And Ezines-Top Ranking on Search Engines

Writing hundreds of articles in your related niche and making them available for distribution through article directories and ezines is one of the best strategies for increasing targeted traffic to your website. Considering getting your articles published online is free, article marketing is also most cost-effective strategy for increasing targeted traffic to your website.

Here's how article marketing through article directories and ezines drives traffic to your website:

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* When your key-word rich article is published by established ezines that are highly ranked by major search engines, your article could very well zoom up to the top ten results for that keyword search. This is something you could hardly hope to achieve on your own. Anyone who clicks on to the link and reads your article will also click on the link to your website, which can be accessed from the author's box that is featured at the end of the article. An added benefit of getting traffic using this method is that the traffic is likely to be highly targeted traffic, which is the only kind that matters in the end. Whoever arrives at your site via this route has clicked on the link to your article and read your article. Because they are impressed with what they read, they would have immediately acknowledged your proficiency in the area and have now come to your site looking for the more information from you.

* Writing a valuable and informative niche-related articles and publishing them with reputed ezines establishes you as an authority in the field. This recognition can give you the competitive edge against other businesses in the same niche as customers prefer to buy from someone who knows what they are talking about. An unexpected bonus- taking the time and trouble to write articles and get them published through ezines and article directories indicates that you are not some scam-artist or fly-by-night marketer out to make a few quick bucks on the internet. Publishing articles regularly with ezines and article directories gives you and your business extra credibility and also helps you build a rapport with your prospective clients. People who buy on the internet and who are looking for the product you are offering, would prefer to buy from you rather than somebody they cannot trust.

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* Submitting your articles to the right article directories helps you to build up valuable back links by having these article directories link to your optimized web pages by way of your article. Obtaining several relevant back links helps you enhance your search engine rankings, pushing your web page to the top 10 rankings for your optimized keywords. While this may not happen overnight, it's a sure fire way of eventually getting your web page right where it can be seen to all those who matter.

* Some ezine publishers even archive their ezine on their site. This offers potential customers the chance to check out back issues before they make a commitment to subscribe. Getting your article archived means it can be viewed over and over again several years down the line, increasing your exposure tremendously and driving traffic to your site several years after the article was first published.

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